- The Committee To Reelect Jack Sullivan
Show Daily, Joe Mandese - Thursday, May 13, 2010
Sound a little creepy? Well, sort of. Sullivan, who was elected ...
- Which Came First, The Chicken Or The Reach?
Show Daily, Joe Mandese - Thursday, May 13, 2010
Okay, so that was a stretch, but it was the mixed metaph ...
- Q&A: Redefining Teens, $216 Billion Buyer Power
Marketing Daily, Sarah Mahoney - Tuesday, May 11, 2010
Yes, marketers have long acknowledged that teens wield plenty of buying powe ...
- Chevy Goes To Bat With 3D IPad Game
Marketing Daily, Karl Greenberg - Monday, May 10, 2010
Chevrolet is extending its involvement in baseball as a marketing platform f ...
- Medialets Starts Preferred Partner Program
Online Media Daily, - Tuesday, May 11, 2010
Medialets, which specializes in rich media ads for mobile applications, has launch ...
- JetBlue Asks Its Fliers To Keep Spreading the Word
Around the Net In Brand Marketing, Thom Forbes - Monday, May 10, 2010
JetBlue characterizes a campaign breaking today as a "digital brand experience," Stua ...
- Social Location Companies (Four)Square Off On Panel
Online Media Daily, Mark Walsh - Friday, May 7, 2010
Despite a pair of boxing gloves prominently displayed, a confab billed ...
- Toshiba America Melds Units Into One Firm
Marketing Daily, - Thursday, May 6, 2010
Toshiba America is combining its Information Systems (which makes laptops) and i ...
- Digital Hollywood: Media Agencies Are Here to Stay -- Ad Networks, Not So Much
Online Media Daily, Erik Sass - Wednesday, May 5, 2010
"Brand is magic... there is no computer that can figure out magic ...
- Draft Of Online Privacy Bill Draws Fire From Both Sides
Around the Net In Brand Marketing, Thom Forbes - Wednesday, May 5, 2010
Consumer advocates and online marketers have concerns about the draft of ...
- Finalists Named For Digital Out-of-Home Media Awards
MediaDailyNews, The Editor - Wednesday, May 5, 2010
Campaigns ranging from an interactive soda vending machine to one that allow ...
- Study: 'Mobile Intensives' Nearly A Quarter Of Market
Online Media Daily, Mark Walsh - Tuesday, May 4, 2010
More than half of the most active mobile users look at advertisi ...
- From Old Tools To New Problems: Challenges Facing Digital Media Buyers
Online Media Daily, Shawn Riegsecker - Tuesday, May 4, 2010
The digital advertising landscape offers a vast array of channels and opportuniti ...
- Spring Calls Mags 'Collectible Artifacts'
Around the Net In Media, Fern Siegel - Sunday, May 2, 2010
Stevie Spring, chief executive of Future Publishing, said the advance of digit ...
- AutoTrader Effort Highlights Heart And Mind
Marketing Daily, Karl Greenberg - Monday, May 3, 2010
The campaign, which kicks off on Monday, features two 30-second TV spot ...
- Digital Media Guru Tim Hanlon Lands At Catalyst
MediaDailyNews, Joe Mandese - Monday, May 3, 2010
Tim Hanlon, who stepped down as head of Publicis' VivaKi Ventures un ...