MediaPost Publications

Tag results for "dmp" for June 2015

Audience Data 2.0
Programmatic Insider, Brian Nadres - Thursday, June 25, 2015
The advertising industry has been using audience data in digital media f ...
Centro Plugs Into Exchanges, Data Platforms To Expand Programmatic Video Offering
Real-Time Daily, Tyler Loechner - Thursday, June 25, 2015
Digital ad tech firm Centro has announced that its demand-side platform ...
Krux Adds Former Kellogg's Exec Suarez-Davis To Team
Around the Net in Real-Time, Tyler Loechner - Thursday, June 18, 2015
Krux, a data management platform (DMP), has hired Jon Suarez-Davis as chi ...
Salesforce Steps Into Ad Tech Via 5 Partnerships
Real-Time Daily, Tyler Loechner - Wednesday, June 17, 2015
Salesforce is using the weight of Big Data to expand into t ...