- Boni Joins Mobile DSP Taptica As VP Of Products
Real-Time Daily, Tyler Loechner - Tuesday, November 25, 2014
Taptica, a mobile demand-side platform (DSP), on Tuesday announced the appointment ...
- Adform Adds Mobile Support To DSP
Real-Time Daily, Tyler Loechner - Tuesday, November 18, 2014
Adform, a Denmark-based demand-side platform (DSP), on Tuesday announced the launch ...
- AudienceScience Unveils DSP, DMP For Brands
Real-Time Daily, Tyler Loechner - Wednesday, November 19, 2014
AudienceScience, a digital ad tech company that works directly with brands, ...
- Mobile DSP Amobee Unveils Video Viewability Measurement Tech
Real-Time Daily, Tyler Loechner - Tuesday, November 18, 2014
Mobile ad firm Amobee, which has a demand-side platform (DSP), on Tuesd ...
- Adform Adds comScore vCE Metrics To DSP
Real-Time Daily, Tyler Loechner - Tuesday, November 11, 2014
Adform, a Denmark-based demand-side platform (DSP), has announced a partnership with comSco ...
- Post-Beaconing Begins; Location Info Captured Now, Used Later
MobileShopTalk, Chuck Martin - Tuesday, November 11, 2014
Welcome to the world of post-beaconing. For many months, beacons have be ...
- MediaMath Acquires Rare Crowds To Polish Audience Targeting
Real-Time Daily, Tyler Loechner - Monday, November 10, 2014
The advertising technology space has seen plenty of mergers and acquisitions ...
- Visible Measures' Focus On Ad Tech Has Cost Human Jobs
Around the Net in Real-Time, Tyler Loechner - Thursday, November 6, 2014
Visible Measures, a Boston-based ad tech firm that runs a demand-side platfo ...
- Exchange Lab Adds Adbrain To DSP Roster
Real-Time Daily, Tyler Loechner - Wednesday, November 5, 2014
The Exchange Lab's programmatic "marketplace," which lets marketers tap into any ...