Tag results for "dsps" for January 2012
- Adometry Seeks To Move Beyond Lookalike Targeting, Integrates AttributionMarketers understand that having the tools to analyze clicks and conversions acro ...
- How Publishers Can Maximize Value In An RTB WorldThe introduction of real-time bidding (RTB) has dramatically changed the mechanics behi ...
- [x+1] Taps Massey As COO, Reunites With NardoneVeteran Madison Avenue finance chief Peter Massey has joined [x+1] as president-CO ...
- DataXu Thinks Global, Acts Hyper-Local: Acquires Europe's MexadIn a move it says gives it the biggest global footprint ...
- [x+1] Finds Way Around Third-Party Cookie RejectionDigital marketing platform provider [x+1] released updates to its digital marketing h ...
- Admeld, AppNexus Rank As Supply-Side 'Leaders,' Right Media Faces 'Uncertain Future'Google's Admeld unit and AppNexus ranked as the "leaders" in the so-call ...
