- Sony Recycles Ads To Make Point About E-Waste
Marketing Daily, Laurie Sullivan - Friday, August 29, 2008
"We realize e-waste has become a big barrier to recycling because ma ...
- New Dell PCs Target Small Businesses In Developing Markets
Around the Net In Brand Marketing, Thom Forbes - Thursday, August 28, 2008
Dell has introduced four computers aimed at helping it deepen its ho ...
- Sony Videogame Challenges Wii With Advanced Graphics
Around the Net In Brand Marketing, Thom Forbes - Thursday, August 28, 2008
Sony is hoping that Afrika -- a game for the PlayStation ...
- Samsung's Campaign Focuses On Football Fans
Marketing Daily, Laurie Sullivan - Thursday, August 28, 2008
Says Peggy Ang, Samsung Electronics America vice president of marketing, "We reali ...
- Samsung Charges Up At Newark Airport
MediaDailyNews, - Wednesday, August 27, 2008
Samsung has installed 50 charging stations at Newark Liberty International Airport ...
- Electronics Coalition Targets Samsung For Use Of Toxic Metals
Marketing Daily, Laurie Sullivan - Friday, August 22, 2008
The Electronics TakeBack Coalition has launched a marketing campaign attacking Samsung f ...
- Palm Rolling Out New Treo For Business Market
Around the Net In Brand Marketing, Thom Forbes - Wednesday, August 20, 2008
Palm will announce today the debut of a new smart phone primari ...
- Kodak: Live From 2008 Beijing Olympics
Marketing Daily, Laurie Sullivan - Friday, August 15, 2008
[Electronics] Tom Hoehn, who from Beijing spearheads Kodak's brand communications and n ...
- Samsung Taps David Steel To Head Marketing Unit
Marketing Daily, - Thursday, August 14, 2008
He becomes SVP of North American Headquarters (NAHQ) marketing and will ...
- Best Buy First Retailer To Sell 3G IPhone in the U.S.
Around the Net In Brand Marketing, Thom Forbes - Wednesday, August 13, 2008
Best Buy will announce today that it will sell Apple's newly launch ...
- Canon Readies New Sharapova Ad For U.S. Open Debut
Marketing Daily, Karl Greenberg - Wednesday, August 13, 2008
[Electronics] Canon is also reprising pro football promotions it has run f ...
- Circuit City Struggles To Put Best Face Forward
Around the Net In Brand Marketing, Thom Forbes - Tuesday, August 12, 2008
Years of being outmaneuvered by rivals have helped extinguish all but t ...
- Lenovo Leverages Olympics To Showcase Its Engineering
Marketing Daily, Nina Lentini - Monday, August 11, 2008
[Electronics] The ads are intended to reinforce Lenovo's strong presence as ...
- Month-Long Sony Promotion To Put Smiles On Kids' Faces
Marketing Daily, Laurie Sullivan - Monday, August 4, 2008
[Electronics] Sony designed dealer templates making it easy for stores to crea ...
- J.D. Powers Finds Digital Camera Owners Are All Wet
Marketing Daily, Nina Lentini - Friday, August 1, 2008
[Electronics] Its latest customer satisfaction study on digital cameras finds that waterproofi ...