- 'Viewability' Better Than Clicks To Measure Online Ads
Online Media Daily, Gavin O'Malley - Tuesday, April 24, 2012
Continuing to lose face among marketers, new research shows that clicks a ...
- Chartbeat Raises $9.5 Mil, Refines Metrics
Online Media Daily, Gavin O'Malley - Monday, April 16, 2012
Hoping to scale its real-time analytics service, Chartbeat just closed a $9 ...
- UK Trails Latin America In Reader Engagement
Around the Net In OMD Europe, Nina Lentini - Thursday, April 12, 2012
A study of social media habits in 10 countries by Kantar Med ...
- Best Day To Engage Fans On Social Media? Sunday
Around the Net In OMD Europe, Nina Lentini - Thursday, April 5, 2012
Only the automotive sector bucked the trend, getting the highest engagement ...