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2017 Events Calendar
November 17, 2016, CO
Email Insider Summit
December 4 - 7, 2016, UT
Search Insider Summit
December 7 - 10, 2016, UT
Creative Media Awards
January 25, 2017, New York City
Email Insider Summit Europe
January 30 - February 2, 2017, The Alps
TV Insider Summit
October 16 - 19, 2016, Mohonk
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October 10 - 13, 2016, Austin
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September 29, 2016, NYC
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September 28, 2016, NYC
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September 26, 2016, NYC
OMMA at Advertising Week
September, 2016, NYC
Brand Marketers Summit - Cross-Channel
August 24 - 27, 2016, Lake Tahoe
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August 21 - 24, 2016, Lake Tahoe
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August 3, 2016, NYC
Masters of Media Selling
August 2 - 4, 2016, NYC
Agency of the Year
Content Marketing Insider Summit
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Digital Out of Home Awards
Future of Media
Marketing Automotive Awards
Marketing Sports: Soccer in America
Mobile Insider Summit
OMMA at Internet Week
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Online All Stars
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Creative Media Awards (January 25, 2017, New York City)
OMMA Awards (September 26, 2016, NYC)
Appy Awards (May 17, 2016, NYC)
Marketing Automotive Awards (March 24, 2016, NYC)
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Results for engagement
New York Media Partners With Sailthru To Tackle Subscription Growth, Engagement
Publishers Daily, Sara Guaglione - Tuesday, May 31, 2016
New York Media is partnering with Sailthru, a customer retention cloud company, ...
Shortcut Media Launches App Growth Engine
Mobile Marketing Daily, Ben Frederick - Wednesday, May 25, 2016
Shortcut Media, an app-growth engine that has been operating in stealth for ...
Clinton, Sanders Lead Trump In Electoral Engagement Poll
Red, White & Blog, Philip Rosenstein - Thursday, May 19, 2016
Emotions have run high in the 2016 cycle, with turnout in GOP ...
Larger Smartphones Equals Higher Engagement
Mobile Marketing Daily, Ben Frederick - Wednesday, May 4, 2016
When it comes to smartphone screens, size does matter. Time was measured ...
Bad News Hurts Brands With Low Engagement
Marketing Daily, Aaron Baar - Monday, May 2, 2016
According to Brand Keys' evaluation of the 10 lowest-scoring brands on its ...
Tubular Lab Measures Influence Of An Influencer
Around the Net in Video, P.J. Bednarski - Thursday, April 28, 2016
Tubular Labs hopes to find clients who need to the measure the ...
Engagement Is Byword For Savvy Marketers
Research Brief, Jack Loechner - Thursday, April 21, 2016
According to a new Salesforce survey, marketers are increasingly focused on customer ...
How Video Is Changing Instagram
Mobile Insider, Gavin O'Malley - Tuesday, April 19, 2016
On Instagram, users "like" still pictures a lot more than videos. Selfies ...
Interactive Video Ads Garner Best Engagement
Mobile Marketing Daily, Ben Frederick - Wednesday, April 13, 2016
Interactive video is more engaging than pre-roll or standard banner. As the ...
Top Presidential TV Ads In Early 2016
Red, White & Blog, Philip Rosenstein - Thursday, April 14, 2016
The success of political advertising so far this year has turned conventional ...
Facebook Offers New Video Elements, Adds To App
Mobile Marketing Daily, Gavin O'Malley - Wednesday, April 6, 2016
Further flexing its live video muscles, Facebook plans to prominently place a ...
Re-Engage Dormant Subscribers
Research Brief, Jack Loechner - Wednesday, March 23, 2016
According to ReachMail, since investing in acquisition of new customers is six ...
Twitter Engagement During TV Shows Leads To Higher Rate Of Ad Recall
Mobile Marketing Daily, Ben Frederick - Friday, March 18, 2016
Comparing the emotional content of tweets to ad recall showed that users ...
Presidential Candidates Fuel Late-Night TV Comedy
Red, White & Blog, Philip Rosenstein - Monday, March 21, 2016
Politics and particularly presidential campaigns generate fantastic fodder for late-night shows. The ...
Vadio Launches ChannelBuilder To Monetize Music Video
Mobile Marketing Daily, Ben Frederick - Tuesday, March 15, 2016
Vadio, a music video platform for brands, has released ChannelBuilder, which will ...
Engagement Matters. Emotion Sells. Data Fuels.
MAD, Mitch Brandow - Monday, March 14, 2016
A while back I was chatting with the CMO of a major ...
Responsive Design, Mobile Key To Getting Responses For Emailers
Email Marketing Daily, Ben Frederick - Friday, March 11, 2016
Brands that embrace responsive design see 24% more clicks than brands that ...
Turner Sports, Snapchat Team To Let Fans Use Brand Logos
MediaDailyNews, Wayne Friedman - Thursday, March 10, 2016
Turner Sports and Snapchat, the video/photo social media platform, are starting a ...
Content Analytics Necessary For Effective Personalization And Engagement
Research Brief, Jack Loechner - Thursday, March 10, 2016
According to a new study by Rapt Media, personalization and deeper engagement ...
Oscars TV Spenders Earn Big Social Media Results
MediaDailyNews, Wayne Friedman - Tuesday, March 1, 2016
Top Oscars TV ad spenders like Samsung, Netflix and Android also got ...
More Ads On Instagram Translate Into Less Organic Engagement
Around the Net in Real-Time, Tobi Elkin - Tuesday, March 1, 2016
Social Times reports on a Locowise study that shows Instagram’s post engagement ...
Cars Win Loyalty With Technology, Connectivity
Marketing Daily, Karl Greenberg - Wednesday, February 17, 2016
While Hyundai and Ford are still tied for first place, and Jeep ...
Why Political Candidates Should Start Thinking Like Content Marketers
Marketing: Politics, Andrew Stark - Wednesday, February 17, 2016
Campaigns today can look a lot like modern businesses, leveraging the latest ...
Engagement Drops Faster On Mobile Games
Mobile Marketing Daily, Ben Frederick - Tuesday, February 16, 2016
The average app sees 9% daily engagement within three months of being ...
How To Crush Your Valentine's Day Email Marketing
Email Marketing Daily, Jess Nelson - Wednesday, February 10, 2016
Valentine's Day is predicted to generate a record-breaking $18.9 billion this year, ...
Amobee Analyzes Online Metrics, As Political News Becomes More Interactive
MediaDailyNews, Philip Rosenstein - Tuesday, February 9, 2016
With the increase in traffic to many political news sites, CNN, Politico, ...
Exodus Of Clinton Staffers From Brooklyn Office Heading To New Hampshire
Around the Net In Marketing Politics, Philip Rosenstein - Wednesday, February 3, 2016
Trailing Sanders in New Hampshire, the Hillary Clinton campaign has sent more ...
Independent Publishers Stress Brand Power, Monetizing Engagement
Publishers Daily, Sara Guaglione - Tuesday, February 2, 2016
AOL's Tim Armstrong says brands are so "incredibly powerful" that many Facebook ...
Latino Vote Skews Younger And Is Growing Fast
Red, White & Blog, Philip Rosenstein - Wednesday, February 3, 2016
In the 2012 cycle, there were 23.3 million eligible Latino voters. That ...
Bye, Bye :30, Study Finds :09 May Be Mobile's Optimum Unit
MediaDailyNews, Joe Mandese - Tuesday, January 19, 2016
As Madison Avenue begins rethinking the value of time-based advertising exposure, a ...
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