- Creative Roundtable: Myspace: Down With the King
OMMA Magazine, Christine Champagne - Wednesday, December 29, 2010
MySpace underwent a major redesign in 2008 that did little to he ...
- GamersFirst Predicts Online, Console Game Trends
Marketing Daily, Tanya Gazdik - Wednesday, December 29, 2010
"We believe that MMOs will overwhelm the video game market in 2011 ...
- Sears, Kmart Launch Netflix Rival
Marketing Daily, Fern Siegel - Wednesday, December 29, 2010
Sears may have a new slogan: "Where America Shops ... for mov ...
- Meredith Launches Video Network For Women
Online Media Daily, Gavin O'Malley - Wednesday, December 15, 2010
As video presents ever-greater ad opportunities online, Meredith Corporation on Wednesday launch ...
- Q&A: EA Sports' David Le Discusses 'NBA Jam'
Around the Net In Brand Marketing, Nina Lentini - Wednesday, December 15, 2010
...
- Disney Selects Students For Dreamers Academy
Marketing Daily, - Monday, December 13, 2010
The students will travel to Walt Disney World Resort in March ...
- Foxwoods, Mohegan Sun Aren't Letting Economy Slow Down Their Advertising
Around the Net In Brand Marketing, Nina Lentini - Monday, December 13, 2010
...
- Pepsi Signs As Legoland Florida Sponsor
Marketing Daily, - Friday, December 10, 2010
The 150-acre theme park will exclusively offer Pepsi-brand beverages, including Pepsi varietie ...
- TNT Ends 'The Closer' After 7 Seasons
MediaDailyNews, David Goetzl - Friday, December 10, 2010
"The Closer," a series frequently cited as an example of cable TV ...
- Gaming: Don't Bet On Recovery Until 2012
Marketing Daily, Aaron Baar - Wednesday, December 8, 2010
Growth won't be realized until after 2011, as consumers -- who h ...
- Disney, Netflix Deal Adds New Shows, Expands Distribution
MediaDailyNews, David Goetzl - Wednesday, December 8, 2010
Disney has re-upped and expanded its online distribution deal with Netflix, allowi ...
- New Disney Web Series Focuses On Itself
Online Media Daily, Mark Walsh - Thursday, December 9, 2010
Disney Online is launching a new original Web series Thursday on Disney.c ...
- Final Five: Foxwoods Gets Exclusive At MSG
Marketing Daily, Karl Greenberg - Wednesday, December 8, 2010
Besides arena signage, in-game promotions and features, and outdoor visibility on t ...
- Lucas Leads Sales For MTV Networks
MediaDailyNews, Wayne Friedman - Tuesday, December 7, 2010
Longtime MTV advertising executive Jeff Lucas will now be the most seni ...
- Foxwoods Adds 'United Nations,' 'Rockefeller Center' To Its Campus
Around the Net In Brand Marketing, Nina Lentini - Friday, December 3, 2010
On Thursday, the Mashantucket, Conn., casino opened its outdoor ice skating ri ...
- EA Sports' NBA Jam Goes Back To The Future
Marketing Daily, Aaron Baar - Thursday, December 2, 2010
"Social media has become a bigger part of what everyone's doing, a ...
- TV Land Gets 'Hot' Behind The Cameras
MediaDailyNews, David Goetzl - Thursday, December 2, 2010
Leading up to the second-season premiere, TV Land will offer a behind-the-scen ...
- Alloy Revs Up Teen Site With New Web Series, Content-Sharing, Social Features
Online Media Daily, Gavin O'Malley - Wednesday, December 1, 2010
Alloy Digital on Wednesday is expected to unveil a revamped version ...
- Fox Kicks Off 'X Factor' Promotion
MediaDailyNews, David Goetzl - Monday, November 29, 2010
At least 10 months out, Fox has begun plugging what it hop ...
- Netflix Makes Major Shift From DVD Rental To Online Video Service
Around the Net In Brand Marketing, Nina Lentini - Tuesday, November 23, 2010
Seeking to leverage the finding that its customers use its Web-streaming servi ...
- 'Conan' Ratings Level, But Stays Solid With Rivals
MediaDailyNews, Wayne Friedman - Friday, November 19, 2010
TBS' "Conan" came back down to earth in his second week ...
- iVillage Branded Hub Set To Launch Home Channel
Online Media Daily, Gavin O'Malley - Thursday, November 18, 2010
Life Goes Strong, iVillage's branded hub for Boomers, on Thursday is expect ...
- Carnival Cruises Must Bail Out Its Image
Marketing Daily, Tanya Gazdik - Sunday, November 14, 2010
"Of course, the net effect is still negative, but not as negati ...
- O'Dell Wins 'ET' Gig
Around the Net In Media, Fern Siegel - Tuesday, November 9, 2010
Nancy O'Dell was named late last night as Mary Hart's replacement ...
- Outlook: Portable Gaming Is 'Big Trend'
Marketing Daily, Aaron Baar - Monday, November 8, 2010
"Traditionally, we're used to seeing a new console launch every four ...
- Zombies: They're Hot, They're Sexy, and They're Dead
MediaDailyNews, Tom Siebert - Monday, November 8, 2010
Team Edward? Team Jacob? Forget it, the hot squad right now ...
- Actors' Union, Studio Agree To Contract
Around the Net In Media, Fern Siegel - Sunday, November 7, 2010
Hollywood's actors' unions and the major studios reached an early agreement ...
- Renaissance Hotels Launches Entertainment Program
Marketing Daily, Tanya Gazdik - Friday, November 5, 2010
The program encompasses music, culinary arts and design through hotel-branded entertainment duri ...
- Chase Partners With DreamWorks For 'Megamind'
Marketing Daily, Tanya Gazdik - Tuesday, November 2, 2010
"Over the past year, we have enhanced our card rewards program ...
- Redbox Says It Will Expand Into Digital Realm Next Year
Around the Net In Brand Marketing, Thom Forbes - Friday, October 29, 2010
Ben Fritz reports that Redbox plans to launch a Web-based digital-delivery servi ...