- Real-Time With Live Nation's Finnegan, Levine On Entering Programmatic Marketplace
RTBlog, Tyler Loechner - Thursday, August 28, 2014
Live Nation, a live events promotion company, this week announced the appointme ...
- Truth Campaign Says Fight, Don't Help, Big Tobacco
Marketing Daily, Karl Greenberg - Monday, August 25, 2014
Even though smoking rates have dropped from 23% to 9% since t ...
- LeapFrog, Mia Hamm Partner To Get Kids Active
Marketing Daily, Tanya Gazdik - Thursday, August 21, 2014
LeapFrog is enlisting soccer star Mia Hamm to launch LeapBand, a wearab ...
- Kyrie Irving Keeps Shooting Summer Baskets For Jeep
Marketing Daily, Karl Greenberg - Wednesday, August 20, 2014
The "Summer Celebration" campaign has a two-pronged timing tactic: it is duri ...
- Harley Heats Up Southwest With Twisted Trailz
Marketing Daily, Karl Greenberg - Wednesday, August 13, 2014
Its tours programs now operate in Australia, Europe, Canada, South Africa, Sou ...
- Luxury Brands Take The Beach At Concours D'Elegance
Marketing Daily, Karl Greenberg - Tuesday, August 12, 2014
In addition to returning as sponsor of the Media Center for t ...
- It's That Kind Of Thrill For Acura's TLX
Marketing Daily, Karl Greenberg - Monday, August 11, 2014
The campaign kicks off with an anthem spot. Shot at Acura's R& ...
- Pillsbury Toaster Strudel Partners With Fruit Ninja
Marketing Daily, Karlene Lukovitz - Thursday, August 7, 2014
The "More Fruit" campaign, designed to reach moms and Millennials, also includ ...
- The Beat Goes Online: Live Nation Music Events More Closely Tied To Search, Smartphones
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, August 7, 2014
Consumers may soon have an option to search and purchase tickets f ...
- Samsung Takes Golf Fans Behind The Tournament
Marketing Daily, Aaron Baar - Monday, August 4, 2014
Via a new "PGA Championship App," the company will give people usi ...
- The Colonel Pumps Gas For KFC Promo
Marketing Daily, Karlene Lukovitz - Monday, August 4, 2014
To promote its new $5 Fill-Ups menu offering, KFC recently had ...