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Results for June 2011
Charles Schwab Launches 'Clients Speak'
Marketing Daily, - Thursday, June 30, 2011
Charles Schwab is launching a new program this summer, "Clients Speak," which ...
Amica Mutual Ranks Highest For 12th Year
Marketing Daily, Tanya Gazdik Irwin - Wednesday, June 29, 2011
For the first time, satisfaction with price is higher among unbundled customers ...
Facebook, AmEx Partner To Entice Small-Biz Advertising
Marketing Daily, Mark Walsh - Thursday, June 30, 2011
Small businesses now have a new way to buy advertising on Facebook: ...
SunTrust Sweepstakes Requires Ad Watching
Marketing Daily, - Monday, June 27, 2011
SunTrust Bank's "Voice Your Choice" sweepstakes ask entrants to watch the company's ...
Mobile Banking Growth Opportunity 'Substantial'
Marketing Daily, Aaron Baar - Thursday, June 23, 2011
According to a study from Chadwick Martin Bailey and iModerate Research Technologies, ...
AmEx Expands Foursquare Pilot
Marketing Daily, - Thursday, June 23, 2011
After testing the waters at South by Southwest (SXSW) in Austin, Texas ...
Banks Can't Prevent Site From Posting 'Hot News'
Online Media Daily, Wendy Davis - Tuesday, June 21, 2011
In a closely watched case, a federal appellate court has ruled that ...
Allstate, Telemundo Partner For Award Show
Marketing Daily, - Monday, June 20, 2011
Allstate is sponsoring Telemundo's broadband award show, "Allstate Presents Premios Telemundo Novel ...
HSBC Bank Brings Wimbledon To New York
Marketing Daily, - Friday, June 17, 2011
HSBC Bank, the official banking partner of Wimbledon, is sponsoring events related ...
Sun Life Financial Partners With Cirque Du Soleil
Marketing Daily, - Thursday, June 16, 2011
Sun Life Financial Inc. and Cirque du Soleil have entered into a ...
Getting Personal: How Financial Marketers Can Reach Boomers
Engage:Boomers, Gordon Plutsky - Thursday, June 16, 2011
Financial firms must acknowledge that Boomers are far down the road of ...
Credit Card Companies Offer Cold Hard Cash
Marketing Daily, Tanya Gazdik Irwin - Wednesday, June 15, 2011
According to Chicago-based Mintel Comperemedia, cash in particular is becoming the enticement ...
AmEx, Patch Partner To Serve New Users
Marketing Daily, Gavin O'Malley - Tuesday, June 14, 2011
"Our collaboration with AOL's Patch increases the scale and reach of the ...
Northwestern Mutual Signs PGA's Mark Wilson
Marketing Daily, Tanya Gazdik Irwin - Saturday, June 11, 2011
Northwestern Mutual will have a strong advertising presence during the U.S. Open ...
State Farm Urges Viewers To 'Get To A Better State'
Marketing Daily, - Monday, June 13, 2011
State Farm is rolling out three new spots today that introduce the ...
PR Departments Need To Step Into Security Breaches
Marketing Daily - Top of the News, Thom Forbes - Friday, June 10, 2011
Back in the early days of the Internet, I wrote a story ...
Citizens Financial Group Testing Video Banking
Around the Net In Brand Marketing, Karl Greenberg - Thursday, June 9, 2011
Citizens Financial Group is launching a video-banking pilot program that includes five ...
2011 EFFIE Award Review: 'America: The Story Of Us'
Marketing Daily, Kristina Lutz - Thursday, June 9, 2011
The North American Effie Awards recognize ideas that work and have been ...
Interpublic Completes Turnaround, Achieves 'Investment Grade'
MediaDailyNews, Joe Mandese - Thursday, June 9, 2011
In a key financial milestone, the Interpublic Group Wednesday achieved an "investment ...
ETrade Offers Father's Day E-Cards
Marketing Daily, - Tuesday, June 7, 2011
ETrade Financial Corp. is offering "BabyMail" for Father's Day. The free widget, ...
Amex Open To Small Biz Social Tool
Marketing Daily, - Monday, June 6, 2011
Robert Ciccone, VP American Express Open, used Federated Media's Conversation Marketing Summit ...
Capital One Visigoths Invade FarmVille
Marketing Daily, Tanya Gazdik Irwin - Friday, June 3, 2011
The promotion began June 2 at midnight and runs through June 9. ...
American Family Insurance Tops In Satisfaction
Marketing Daily, Tanya Gazdik Irwin - Thursday, June 2, 2011
Scoring 864 out of 1,000 points, the Madison, Wis.-based insurer performs well ...
PNC App Aims To Simplify Banking
Marketing Daily, - Friday, June 3, 2011
PNC aims to simplify banking by adding the ability to deposit checks ...
AmEx Launches Android App
Marketing Daily, - Thursday, June 2, 2011
American Express has launched a free Android App for Open Forum, the ...
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