- Banks, Stores Top Online, Mobile Satisfaction
Marketing Daily, Sarah Mahoney - Thursday, May 30, 2013
While connected consumers love their devices, most of the time, they're unhap ...
- Sun Life Financial Invites People To 'Wake Up'
Marketing Daily, Tanya Gazdik - Thursday, May 30, 2013
Sun Life Financial is launching a campaign that invites people to "Wa ...
- Allstate Monitoring More Teen Drivers
Around the Net In Brand Marketing, Karl Greenberg - Thursday, May 30, 2013
Allstate Corp. said that later this year it will launch products aim ...
- GM Closes Big Apple Finance Office
Around the Net In Brand Marketing, Karl Greenberg - Thursday, May 23, 2013
General Motors will close its New York Treasurers office and move t ...
- FirstBank Expands Ad Campaign
Marketing Daily, Tanya Gazdik - Thursday, May 16, 2013
FirstBank is extending its TV advertising for the first time outside ...
- Careful Kids: Affluent Gen Y Spends Less, Invests More
Marketing Daily, Sarah Mahoney - Tuesday, May 14, 2013
As the economy continues to recover, affluent Millennials aren't just ziplining ...
- Citi Says 'No Fees' Means 'Never'
Marketing Daily, Aaron Baar - Monday, May 13, 2013
While some credit cards may offer one-time amnesty when it comes ...
- LendingTree Enlists Spokespuppet
Marketing Daily, Tanya Gazdik - Thursday, May 9, 2013
LendingTree is launching an ad campaign featuring a friendly green spokespuppet nam ...
- The Relationship Between Behavior And Search
SearchBlog, Laurie Sullivan - Tuesday, May 7, 2013
Analyzing data and cross-channel segments can give search marketers deep insight in ...
- Experience Creates More Loyalty Than Price
Marketing Daily, Sarah Mahoney - Friday, May 3, 2013
New research from Forrester finds that when it comes to building loyalt ...
- Google Takes Financial Stake In Lending Club
Online Media Daily, Laurie Sullivan - Friday, May 3, 2013
Google has made a $125 million equity stake investment in Lending Clu ...
- Texas Credit Union Launches TV Effort
Marketing Daily, Tanya Gazdik - Thursday, May 2, 2013
Security Service Federal Credit Union is launching two campaigns spotlighting the federal ...