- Farmers Insurance Revamps Logo
Marketing Daily, Tanya Gazdik - Wednesday, July 31, 2013
Farmers has unveiled a new corporate logo that aims to connect t ...
- Consumers Unaware Of Spending More
Marketing Daily, Tanya Gazdik - Tuesday, July 30, 2013
Consumer spending has increased across all evaluated categories, although consumers believe t ...
- Esurance Expands Tennis Marketing
Marketing Daily, Tanya Gazdik - Monday, July 29, 2013
Esurance is rolling out another tennis-focused marketing campaign including a TV spo ...
- TotalProtect Home Warranty Debuts TV Effort
Marketing Daily, Tanya Gazdik - Friday, July 26, 2013
TotalProtect Home Warranty is launching its first TV campaign, targeting new homeowner ...
- Lenovo: Tech Perfection Takes Time
Show Daily, Laurie Sullivan - Thursday, July 25, 2013
Don't underestimate the power of technology in the long term, according ...
- Consumers Make Gut-Based Financial Decisions
Marketing Daily, Tanya Gazdik - Wednesday, July 17, 2013
A paper that appears in the June 2013 issue of the Americ ...
- Esurance Extends U.S. Open Tennis Sponsorship
Marketing Daily, Tanya Gazdik - Monday, July 8, 2013
Esurance has extended and expanded its sponsorship of the U.S. Open. T ...
- Citgo 'Fueling Good' On Social
Marketing Daily, Karl Greenberg - Monday, July 8, 2013
The social media component includes Citgo's Facebook page, Twitter, YouTube, Instagram a ...
- Boston's Pedroia Turns Cartoon For Bank
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, July 2, 2013
A new TV ad campaign from Boston's Salem Five bank features ...