- Gen X Picks Up Where Boomers Left Off
Engage:Boomers, Gordon Plutsky - Monday, March 31, 2014
2014 is a big milestone in American demographic history: The last ...
- Century 21 Plans YouTube Puppy Takeover
Marketing Daily, Tanya Gazdik - Wednesday, March 26, 2014
Century 21 is inviting YouTube visitors to fall in "puppy love" wi ...
- Amex Turns Instagram Over To The Minions
MoBlog, Steve Smith - Thursday, March 27, 2014
American Express has been playing imaginatively with Instagram of late. A f ...
- Saatchi Appointed To Establish FSA As Consumer Champion
Around the Net In MAD London, Sean Hargrave - Wednesday, March 26, 2014
M&C Saatchi and Saatchi Masius have been selected to help the n ...
- H&R Block Rewards Consumers With Cash
Marketing Daily, Tanya Gazdik - Wednesday, March 26, 2014
"The reaction has been incredible," Christina Lively, H&R Block director of bra ...
- Payday Loan Ad Will Not Be Banned From Daytime TV
Around the Net In MAD London, Sean Hargrave - Tuesday, March 25, 2014
The Government is not supporting calls for payday lending adverts to ...
- Quicken Loans Adds PGA To Portfolio
Marketing Daily, Tanya Gazdik - Monday, March 24, 2014
AT&T's sponsorship deal, begun at the tournament's inception in 2007, was throu ...
- Budget Well Received For Focus On Big Data And Investment
Around the Net In MAD London, Sean Hargrave - Thursday, March 20, 2014
The 2014 Budget has been cautiously well received by London's advertising a ...
- Enterprise Rent-A-Car Launches March Madness Promo
Marketing Daily, Tanya Gazdik - Wednesday, March 19, 2014
Enterprise Rent-A-Car is once again linking to the NCAA Basketball Championship wi ...
- The Downs And Ups Of Goldman's Elevator Satirist
Marketing Daily - Top of the News, Thom Forbes - Thursday, March 20, 2014
John LeFevre, the @GSElevator satirist outed by name and exposed as nev ...
- MasterCard Gives Cardholders Huge 'Surprises'
Marketing Daily, Karl Greenberg - Wednesday, March 19, 2014
In its latest effort, "Priceless Surprises," which launched during the Grammys, MasterCa ...
- Huntington Bank Challenges Competition
Marketing Daily, Tanya Gazdik - Sunday, March 16, 2014
"We're using humor to challenge the consumer's complacency with their own banki ...
- Google Capital Leads $85M Credit Karma Funding Round
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, March 12, 2014
Credit Karma's ad-based free services model has attracted Google Capital as le ...
- Allstate Celebrates Life Journey Of Hispanics
Marketing Daily, Tanya Gazdik - Tuesday, March 11, 2014
Allstate Insurance Co. is launching a campaign aimed at Hispanic consumers th ...
- Walgreens, Roush Fenway Racing In Card Promo
Marketing Daily, Tanya Gazdik - Wednesday, March 5, 2014
Walgreens is promoting its Balance Financial Card via a partnership with Rou ...
- Bank Plays Off 'Pay To The Order Of' In Cancer Effort
Marketing: Causes, Paul Jones - Monday, March 3, 2014
Fifth Third, the Cincinnati regional bank, has a terrific cause-marketing effort benefiti ...