- Industry To Implement Own Package Label System
Marketing Daily, Karlene Lukovitz - Thursday, October 28, 2010
Kellogg CEO David Mackay described the initiative as "a landmark step forwa ...
- The Path To Misleading Claims Is Paved With Dubious Intentions
Around the Net In Brand Marketing, Thom Forbes - Thursday, October 28, 2010
Nestlé, which makes Hot Pockets and Häagen Dazs as Dan Mitchell pointed ...
- Just An Online Minute... adMarketplace Is The Meat Butter To Your Search Marketing Roast
Just An Online Minute, Kelly Samardak - Thursday, October 28, 2010
I sat down in the L as the doors closed behind m ...
- For Barneys, Food Is Fashion This Holiday
Marketing Daily, Sarah Mahoney - Wednesday, October 27, 2010
In a partnership with the Food Network, Cooking Channel and Illycaffe, Barne ...
- Kraft Spreading The Wealth For Philadelphia Cooking Creme
Around the Net In Brand Marketing, Thom Forbes - Wednesday, October 27, 2010
Kraft is readying one of the largest ad campaigns in its histo ...
- Doritos, EA Give Madden New Dimension
Marketing Daily, - Monday, October 25, 2010
Through the promotion, specially marked bags of Doritos Cool Ranch and Nac ...
- Eat. Pray. Sauté.
Online Media Daily, Cella M. Irvine - Tuesday, October 26, 2010
Where advertising to food lovers is concerned, it's a quick leap fr ...
- Diabetes Rates Will Skyrocket Without Heathier Diets, Exercise
Around the Net In Brand Marketing, Thom Forbes - Monday, October 25, 2010
Experts are projecting a rise in diabetes cases that is even high ...
- Young Entrepreneurs Invent Flavor-Changing Gum
Around the Net In Brand Marketing, Thom Forbes - Monday, October 25, 2010
...
- Many Are Vague On 'Sustainable' Claim Specifics
Marketing Daily, Karlene Lukovitz - Friday, October 22, 2010
In shaping their sustainability claims, marketers should take these demographic variations in ...
- ConAgra Continues To Stress Value In Food Ads
Around the Net In Brand Marketing, Thom Forbes - Friday, October 22, 2010
...
- Just An Online Minute... A Hairy, Tattooed, Metal Cookbook Party. No, Really.
Just An Online Minute, Kelly Samardak - Friday, October 22, 2010
Some mornings I wake up, walking to living room/family room/common room/only oth ...
- Frozen Yogurt Is A Hot Segment
Around the Net In Brand Marketing, Thom Forbes - Thursday, October 21, 2010
Self-serve frozen yogurt is a hot segment in a retail environment th ...
- Kraft Foods Launches 'You Gotta LOL' Online Videos For Moms
Around the Net In Brand Marketing, Thom Forbes - Wednesday, October 20, 2010
Kraft Foods is targeting moms with a Web series featuring two-minute vide ...
- The Lure For Catfish Farmers Is Sinking
Around the Net In Brand Marketing, Thom Forbes - Wednesday, October 20, 2010
Imports are cheaper and food prices are up. There goes that change-of-care ...
- As If Starbuck's Hadn't Already Made Ordering Coffee Complicated Enough
Around the Net In Online Marketing, Gavin O'Malley - Wednesday, October 20, 2010
How do you take your content? In the most ambitious media pl ...
- Chef Boyardee Launches Mom Community
Marketing Daily, - Tuesday, October 19, 2010
The community will be led by a panel of four popular m ...
- Sunkist Goes Mobile With Shopper Tech
Marketing Daily, Karlene Lukovitz - Friday, October 15, 2010
The programs use on-pack and in-store signage to encourage shoppers to te ...
- Holland America Joins With Top-Name Chefs
Marketing Daily, - Friday, October 15, 2010
The chefs will enrich Holland America Line's culinary initiatives and present signatu ...
- Yoplait, Kroger Leverage Facebook For Cause
Marketing Daily, - Friday, October 15, 2010
For every person who becomes a new fan on Facebook.com/sharingcourage during Octobe ...
- Wal-Mart Announces Major Initiative To Buy More Local Produce
Around the Net In Brand Marketing, Thom Forbes - Friday, October 15, 2010
Environmental advocates are generally applauding Wal-Mart's plans to invest in training a ...
- Trident Offers Gum-paid Cab Rides In N.Y.
Marketing Daily, Karlene Lukovitz - Thursday, October 14, 2010
People who present a pack of Trident Layers -- either purchased ...
- Report Suggests Food Label Naming Harmful Nutrients
Around the Net In Brand Marketing, Thom Forbes - Thursday, October 14, 2010
...
- Hass Avocados A-Peel To College Football Fans
Marketing Daily, Karlene Lukovitz - Tuesday, October 12, 2010
The sweepstakes is being promoted via a 30-second TV spot featuring retir ...
- Foodservice Spending Up Slightly in Q2
Marketing Daily, - Tuesday, October 12, 2010
"Around the world, most of our analysts describe their economic environment a ...
- Capital One, Street Sweets Pair For Promotion In N.Y.
Marketing Daily, - Monday, October 11, 2010
The week-long promotion will take place Oct. 19-23. Consumers are encouraged ...
- Just An Online Minute... Michelin Guides Star Master Chefs, Celebrate With Severed Leg
Just An Online Minute, Kelly Samardak - Friday, October 8, 2010
Filled up with fancy meat pieces and slabs of spread-covered crostinis fr ...
- Butterfinger Snackerz Airs First TV Spot
Marketing Daily, - Thursday, October 7, 2010
The 30-second spot for Snackerz -- the first Butterfinger product innovation ...
- Just An Online Minute... Do Not Tell Weight Watchers About The Food Network Magazine Lounge
Just An Online Minute, Kelly Samardak - Thursday, October 7, 2010
When you're under the weather, only something spectacular can yank you o ...
- Taco Del Mar, Dr Pepper Co-Sponsor Contest
Marketing Daily, - Tuesday, October 5, 2010
The Taco Del Mar Baja-style Mexican restaurant chain and Dr Pepper a ...