- People Do Crazy Things For Kraft Mac And Cheese
Out to Launch, Amy Corr - Friday, January 31, 2014
KRAFT Mac and Cheese launched an amusing TV spot called "What ...
- Getting the Parts of Mobile Commerce to Work Together
MobileShopTalk, Chuck Martin - Friday, January 31, 2014
Some parts of the mobile commerce chain are yet to be glu ...
- M&M's N.Y. Store Offers Live Shows Around Bowl
Marketing Daily, Karlene Lukovitz - Wednesday, January 29, 2014
Locals and tourists in town for the Super Bowl in nearby N ...
- Cheerios Brings Back Interracial Family For Bowl
Marketing Daily, Karlene Lukovitz - Thursday, January 30, 2014
For its first-ever Super Bowl ad, General Mills' Cheerios and agency Saatc ...
- This Super Bowl, Fewer Carrots, More Beer
Marketing Daily, Sarah Mahoney - Tuesday, January 28, 2014
And while the Nielsen survey predicts an increase in overall Super Bo ...
- Beyond The Buffet Table: What Retirees Are Really Hungry For
Engage:Boomers, Derek Dunham - Monday, January 27, 2014
When it comes to the dining experience, what do retirees crave t ...
- Olympics: Frosted Flakes Spotlights Hendrickson
Marketing Daily, Karlene Lukovitz - Friday, January 24, 2014
The brand is "celebrating the father/daughter bond" through the Olympic hopeful s ...
- Consumers Like What They Like
Marketing Daily - Top of the News, Thom Forbes - Monday, January 20, 2014
New products may indeed be the rocket fuel for growth and expansi ...
- Campbell's Chicken Noodle Marks 80th - With Social
Marketing Daily, Karlene Lukovitz - Thursday, January 16, 2014
Indeed, Campbell is making the most of the soup's anniversary (it w ...
- Consumers Paying Better Attention To What They Eat
Marketing Daily - Top of the News, Thom Forbes - Friday, January 17, 2014
We are consuming about 78 fewer calories a day overall, saturated f ...
- Butterfinger Peanut Butter Cups Teases Racy SB Ad
Marketing Daily, Karlene Lukovitz - Wednesday, January 15, 2014
Butterfinger is going to the Super Bowl to grab America's attention f ...
- Smithfield Foods Renews Deal With Petty Motorsports
Marketing Daily, Karl Greenberg - Wednesday, January 15, 2014
"I love racing," says Smithfield CEO Larry Pope, who grew up ...
- StarKist's 'Charlie' Gets Makeover
Marketing Daily, Tanya Gazdik - Sunday, January 12, 2014
StarKist's Charlie the Tuna is appearing in new TV ads as ...
- Butterworth's, Busch Gardens Together For First Time
Marketing Daily, Aaron Baar - Friday, January 10, 2014
The so-called "Sweet-stakes" will be promoted on both the Mrs. Butterworth's a ...
- It's Goal Time: Planning For A Successful 2014
Engage:Moms, Kimberly Rutt - Friday, January 10, 2014
As an avid Spartan Obstacle Race participant, I know how satisfying ...
- Ace Metrix Reveals Most Effective 2013 TV Ad Brands
Marketing Daily, Karlene Lukovitz - Thursday, January 9, 2014
Winners are based on their Ace Scores, which reflect the interplay betwe ...
- Cows Are Dancing In The Organic Pastures
Marketing Daily - Top of the News, Thom Forbes - Wednesday, January 8, 2014
Researchers are a busy bunch these days, and one life form that ...
- Dieting Declines; Millennials Especially Eschew
Marketing Daily, Karlene Lukovitz - Monday, January 6, 2014
Dieting behavior still increases by age cohort, and Millennials are expected ...
- Betting On Local, Whole Foods Loans Another $15M
Marketing Daily, Sarah Mahoney - Friday, January 3, 2014
The retailer had already pledged $10 million to the program, making low-intere ...
- Activists Declare Victory As Cheerios Goes Non-GMO
Marketing Daily - Top of the News, Thom Forbes - Friday, January 3, 2014
In a move that says more about the increasing leverage of ...