- Starbucks Hires Executive Creative Director From Under Armour
Marketing Daily, Karlene Lukovitz - Friday, July 29, 2016
Leanne Fremar comes from Under Armour's Women's and Concept Divisions, where s ...
- General Mills Conducting U.S. Agency Review
MAD, Steve McClellan - Thursday, July 28, 2016
The firm has focused on trimming and optimizing its ad and med ...
- Campbell's Latest Initiatives Include New 'Clean' Soup Line
Marketing Daily, Karlene Lukovitz - Thursday, July 28, 2016
The idea for the line, called Well Yes, came from some ...
- Bazooka Scores With Game Featuring 'Ice Age' Characters
Marketing Daily, Karlene Lukovitz - Wednesday, July 27, 2016
Bazooka Candy Brands' multi-level game, Candymania, multi-level game has pulled more th ...
- YouTuber Hannah Hart Is On Food Network Menu
Around the Net in Video, P.J. Bednarski - Wednesday, July 27, 2016
The star of "My Drunk Kitchen" on YouTube will do a food/trav ...
- Del Monte Taps Epsilon For Ad Duties
MAD, Steve McClellan - Tuesday, July 26, 2016
Epsilon's Chicago-based team will spearhead marketing across traditional, digital and retail channe ...
- 'Pets Are Family' Prompts Industry's Growth
Marketing Daily, Tanya Gazdik - Tuesday, July 26, 2016
The bond between consumers and their pets continues to be a k ...
- Meal Kit Adoption Very Limited To Date
Marketing Daily, Karlene Lukovitz - Friday, July 22, 2016
Price may be a barrier for continued use and adoption by mo ...
- OneMethod To Handle Digital, Social For Freshii
MAD, Larissa Faw - Thursday, July 21, 2016
The health-casual restaurant chain is challenging the creative shop to "produce memorab ...
- NEW! Choose Your Own Food Adventure With President Cheese YouTube Campaign
Out to Launch, Amy Corr - Tuesday, July 19, 2016
Billboards help combat Zika virus. Jack Daniels launches VR campaign. Let's lau ...
- 'NYT' Wants To Bring You Dinner
The Daily Blog, Erik Sass - Monday, July 18, 2016
The New York Times is capitalizing on the success of its N ...
- NFU Complains Over Supermarket 'Fake Farm' Brands
Around the Net In MAD London, Sean Hargrave - Monday, July 18, 2016
The National Farmers' Union (NFU) will challenge supermarkets over their use ...
- Campaigners Protest Against Mascots Being Used To Sell Kids Unhealthy Food
Around the Net In MAD London, Sean Hargrave - Wednesday, July 13, 2016
Tony the Tiger, a Minion and Olaf the snowman from Disney's Froz ...
- Meredith, Reynolds Partner On Custom Content Campaign
Publishers Daily, Sara Guaglione - Monday, July 11, 2016
The two-year, multiplatform partnership will produce native and editorial custom content, includi ...
- General Mills Goes All Digital To Promote New 'Tiny Toast' Brand
MAD, Larissa Faw - Friday, July 8, 2016
It's the first all new cereal brand from the marketer in ...
- Automated Vehicles Replace Delivery Drivers In London Trial
Around the Net In MAD London, Sean Hargrave - Wednesday, July 6, 2016
Your next Saturday night takeaway could be brought to you by ...
- Twinkie, Twinkie, Little Star
Marketing Daily - Top of the News, Thom Forbes - Wednesday, July 6, 2016
Hostess Brands LLC is proving that you can have your CupCakes, ...
- Ocado Picks Now As New Creative Agency
Around the Net In MAD London, Sean Hargrave - Friday, July 1, 2016
The agency beat 101, Creature and Havas Work Club to the accoun ...