- Digital Engagement Index
Social Media & Marketing Daily, Erik Sass - Tuesday, December 22, 2015
NFL continued to prove popular on social media thanks to the promoti ...
- BT TV Complaints Soar With Champions League Football Launch
Around the Net In MAD London, Sean Hargrave - Wednesday, December 16, 2015
BT received the most complaints of any pay TV channel provider th ...
- Carlsberg Aims To Move Beyond Lad Culture With Euro 2016 Sponsorship
Around the Net In MAD London, Sean Hargrave - Tuesday, December 15, 2015
Carlsberg is looking to "move beyond" lad culture with its sponsorship ...
- TV Advertisers May Come And Go -- But If You're The NFL, You Have Few Worries
TV Watch, Wayne Friedman - Monday, December 14, 2015
Sports fantasy league advertisers have dramatically dropped their TV budgets for N ...
- 3 Tips To Go From CMO To CEO From The FA's Man In The Know
London Blog, Sean Hargrave - Thursday, December 10, 2015
Ditch the desk, find where you can add value and then ...
- Powerade Launches 'Churn,' Inspirational Ad About NFL Player's Rough Upbringing
Out to Launch, Amy Corr - Wednesday, December 9, 2015
Powerade launched a gritty, true-story ad as part of its "Just ...
- Dos Equis, ESPN Connect With College Football Deal
Marketing Daily, Tanya Gazdik - Monday, December 7, 2015
The sponsorship deal further establishes Dos Equis' standing in sports, says Nu ...
- StreamingBowl 2015: Pittsburgh, Green Bay Watch Most Digital Sports
Real-Time Daily, Felicia Greiff - Friday, December 4, 2015
Ooyala's newest study set out to find which cities watch the digit ...
- No NFL Team For L.A.? No Problem, For TV Or Otherwise
TV Watch, Wayne Friedman - Monday, December 7, 2015
For over a decade, the NFL has had little problem growing ...
- NFL Propels NBC, CBS
MediaDailyNews, Wayne Friedman - Tuesday, December 1, 2015
Helped by some big NFL programming, NBC and CBS have kept viewersh ...
- State Farm Ad For Discount Double Check Pokes Fun At NFL Referees
Out to Launch, Amy Corr - Wednesday, December 2, 2015
I always wonder the same thing when baseball players huddle at t ...