- NBC's 'Sunday Night Football' Scores As Most-Viewed TV Broadcast Series Again
Television News Daily, Wayne Friedman - Thursday, May 26, 2016
Four of the top 10 most-viewed prime-time network shows among key 18- ...
- BT Sport Says Swapping Data For Streaming Champions League Final On YouTube Makes Sense
Around the Net In MAD London, Sean Hargrave - Wednesday, May 25, 2016
BT Sport believes that live streaming sports only makes sense to commerci ...
- YouTube Rules Out Challenging BT Sport Or Sky On Football Rights
Around the Net In MAD London, Sean Hargrave - Friday, May 20, 2016
A near record number of football fans discarded their TV sets ...
- Public Associate Non-Sponsoring Brands As Linked To Euro 16
Around the Net In MAD London, Sean Hargrave - Thursday, May 19, 2016
In a poll of 1,000 UK people with an interest in t ...
- Nike Or Adidas? If You Don't Know Either, Sports Sponsorship Has A Problem
London Blog, Sean Hargrave - Thursday, May 19, 2016
Euro 2016, Nike or Adidas? Bud or Carlsberg? If you don't kno ...
- BT Sport To Stream Champions And Europa League Finals On YouTube
Around the Net In MAD London, Sean Hargrave - Friday, May 13, 2016
BT Sport has confirmed that it will show the Champions League a ...
- Will Second Screening Win Euro 2016?
London Blog, Sean Hargrave - Wednesday, May 11, 2016
It's obvious that Euro 2016 will be a big time for seco ...
- In Controversial Move, KBS Signs Tom Brady To Simmons Beautyrest Campaign
Mediapsssst, Richard Whitman - Monday, May 9, 2016
Simmons has signed a deal with Brady that will have him appe ...
- Tag Heuer Signs Up Claudio Ranieri
Around the Net In MAD London, Sean Hargrave - Friday, May 6, 2016
Tag Heuer is continuing to invest its sports marketing efforts in footba ...
- Carling Returns To Premier League Sponsorship
Around the Net In MAD London, Sean Hargrave - Wednesday, May 4, 2016
Carling has signed a three-year deal to become the official beer partn ...