- ComScore: Why Online Spending Forecasts Are So Misleading
Marketing Daily, Sarah Mahoney - Wednesday, October 29, 2014
It's the time of year when "Marketing Daily" is hip-deep in holid ...
- Nielsen Predicts 1.9% Rise In Holiday Spending
Marketing Daily, Sarah Mahoney - Wednesday, October 29, 2014
Across all groups and demographic levels, people say they intend to ...
- Holiday High: Consumer Enthusiasm For Black Friday Strongest In Eight Years
Marketing Daily, Sarah Mahoney - Friday, October 10, 2014
While all this should be happy holiday tidings for stores, at lea ...
- Mobile Proximity Payments To Reach $3.5 Billion This Year
Mobile Marketing Daily, Mark Walsh - Thursday, October 9, 2014
The eMarketer forecast projects mobile proximity payments -- where mobile phones a ...
- NRF Forecast: Best Holiday In A Decade
Marketing Daily, Sarah Mahoney - Tuesday, October 7, 2014
In addition to lower unemployment and higher income and consumer confidence, N ...
- Online/Digital Captures 25% Of Local Media Revenues in 2015
Research Brief, Jack Loechner - Friday, October 3, 2014
According to the U.S. Local Media Forecast 2015 from BIA/Kelsey, total loc ...
- Analyst Expects Changes, Mobile To Fuel Twitter Ad Growth
Social Media & Marketing Daily, Mark Walsh - Thursday, October 2, 2014
Even as questions linger about Twitter's user growth, the microblogging service h ...