- Most Americans Plan To Watch Summer Olympics
Research Intelligencer, Robert Williams - Friday, May 3, 2024
Gymnastics is the Olympic sport that Americans are most planning to watc ...
- Rising Online Sports Gambling: What's The Real TV Viewing Impact?
TV Watch, Wayne Friedman - Monday, February 12, 2024
The NFL, fourth quarter, and Super Bowl continue to be the maj ...
- Top Betting Brands' Ad Spending Approaches $1B
Television News Daily, Wayne Friedman - Monday, February 5, 2024
Sports wagering and gambling brands continue to increase their spending to near ...
- Brady Returns To Super Bowl - In Ad Touting Another Money-Making Brand?
TV Watch, Wayne Friedman - Wednesday, January 31, 2024
So Tom Brady is making it back to the Super Bowl aga ...
- X Partners With MGM, Will Display Sports Betting Stats
MediaDailyNews, Colin Kirkland - Monday, January 29, 2024
X is positioning itself to profit off of its position as t ...
- Report Shows Mobile Apps Thriving In Consumer Spending, Engagement, AI
MediaDailyNews, Colin Kirkland - Thursday, January 11, 2024
While some specific mobile app genres had better results than others, mobi ...
- Sports Gambling TV Ad Spend Surges 10%, As Impressions, Airings Sharply Rise
Television News Daily, Wayne Friedman - Wednesday, December 27, 2023
Sports gambling TV ad spend now totals $237.8 million with a sha ...
- New TV Ad Categories: Are They Up To Snuff? Place Your Bets
TV Watch, Wayne Friedman - Tuesday, December 26, 2023
TV network and station execs love new ad categories, and in rece ...
- New TV Ad Categories: Are They Up To Snuff? Place Your Bets
TV Watch, Wayne Friedman - Monday, December 11, 2023
TV network and station execs love new ad categories. Over the la ...