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Publishing Insider Summit
October 10 - 13, 2016, Austin
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October 16 - 19, 2016, Mohonk
November 17, 2016, CO
Email Insider Summit
December 4 - 7, 2016, UT
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December 7 - 10, 2016, UT
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January 26, 2017, New York City
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September 29, 2016, NYC
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September, 2016, NYC
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August 24 - 27, 2016, Lake Tahoe
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August 21 - 24, 2016, Lake Tahoe
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August 3, 2016, NYC
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August 2 - 4, 2016, NYC
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Creative Media Awards (January 26, 2017, New York City)
OMMA Awards (September 26, 2016, NYC)
Appy Awards (May 17, 2016, NYC)
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Results for geotargeting
Varick Media Management Partners With Drawbridge On Cross-Device Platform
Real-Time Daily, Tobi Elkin - Thursday, September 29, 2016
Programmatic ad firm Varick Media Management has partnered with cross-device technology company ...
Location Tracking Growing Up, Brands Looking Beyond Beacons
Connected Thinking, Chuck Martin - Wednesday, September 21, 2016
Location tracking in the Internet of Things is heating up as an ...
Mobile Moves IPS Up The Shiny Object Tech Ladder
Data and Targeting Insider, Laurie Sullivan - Wednesday, September 21, 2016
Location services continue to grow in popularity, and with it the deployment ...
89% See Potential Benefits Of Smart Cities, 36% Have Projects Underway
Connected Thinking, Chuck Martin - Tuesday, September 13, 2016
While brands and marketers grapple with how to deal with an IoT ...
Outbrain Partners With Bombora On B2B Intent Data For Content Marketing
Real-Time Daily, Tobi Elkin - Wednesday, September 14, 2016
Content discovery platform Outbrain announced a partnership with Bombora, a provider of ...
Rocket Fuel's Randy Wootton Sounds Off On Digital Marketing In Election 2016
Red, White & Blog, Philip Rosenstein - Tuesday, September 13, 2016
In the 2016 cycle, political marketers are building on the data troves ...
AdTech Firm Ogury Raises $15 Million Series B Led By Idinvest Partners
Around the Net in Real-Time, Tobi Elkin - Wednesday, September 7, 2016
London ad tech firm Ogury has raised $15 million in a Series ...
The Role Of Audience Targeting In Healthcare: Q&A With Semcasting's Ray Kingman
RTBlog, Tobi Elkin - Wednesday, September 7, 2016
Audience targeting across screens and devices is essential to marketers. It's also ...
TubeMogul Partners With Factual To Improve Location-Based Mobile Audience Targeting Capabilities
Real-Time Daily, Tobi Elkin - Tuesday, September 6, 2016
TubeMogul on Tuesday leader announced a partnership with Factual, a mobile location ...
Zombies In Adland: Groundbreaking Snapchat Campaign For Activision
MAD, Larissa Faw - Friday, August 19, 2016
The campaign, created by 72andSunny, centers on a zombie geofilter rollout that ...
Beacons Inside: Sensors Become Part Of In-Store Displays
Connected Thinking, Chuck Martin - Wednesday, August 17, 2016
As beacons evolve, so too does the way marketers use them. Once ...
Beacons At Retail To Be Felt Well After Shoppers Leave The Store
MobileShopTalk, Chuck Martin - Wednesday, August 10, 2016
Many more beacons will be felt, even if not necessarily seen. Beacons ...
Simpli.fi Delivers 50%+ Of Impressions To Mobile Devices, Geo-Targeting Capabilities Drive Rise
Real-Time Daily, Philip Rosenstein - Tuesday, August 9, 2016
Programmatic firm Simpli.fi, announced Tuesday that it delivered over 50% of its ...
Every Customer Journey Starts With Awareness
Around the Net in Real-Time, Tobi Elkin - Tuesday, August 2, 2016
Writing on the Turn blog, Matt Westover, the company's vice president of ...
GumGum Launches AdBuilder, Enabling Agencies, Marketers To Create Customized Ads
Real-Time Daily, Tobi Elkin - Wednesday, July 27, 2016
Ad-tech firm GumGum on Wednesday announced the launch of AdBuilder, an online ...
YP Announces New 'Audience Cartography' Platform For Targeting And Attribution
Around the Net in Real-Time, Tobi Elkin - Tuesday, July 26, 2016
YP announced the release of its new location data visualization methodology, Audience ...
Beacons On Regent Street: Location, Relevancy Drive 48% To Use More Than Twice A Month
Connected Thinking, Chuck Martin - Wednesday, July 20, 2016
Beacons are helping shoppers find what they want. The beacons installed at ...
Anypoint Media Partners With SpotX To Bring Addressable Linear TV Ads To Asia
Real-Time Daily, Tobi Elkin - Thursday, July 21, 2016
Korea-based Anypoint Media, a provider of targeted TV advertising, and SpotX announced ...
UberMedia Launches New Tool To Enhance Geo-Targeting
Real-Time Daily, Philip Rosenstein - Friday, July 15, 2016
The cross-screen mobile advertising firm UberMedia announced on Wednesday a new location ...
76% Expect Smart Lights To Replace Traditional Bulbs; 14% Already Have Them
IoT Daily, Chase Martin - Tuesday, July 12, 2016
Consumers in the U.S. appear to be warming up to the idea ...
Shoppers Lean On Mobile, As Marketers Refine Location Targeting
MobileShopTalk, Chuck Martin - Wednesday, July 13, 2016
As retailers prep for back-to-school shopping with mobile, what consumers are looking ...
Smart Lights In Stores Match Shoppers With Products
IoT Daily, Chase Martin - Monday, July 4, 2016
Intelligent lighting systems are coming to retail and opening up potential new ...
67% Say Tracking Could Improve Their In-Store Experience; 19 Million Already Beaconed
Connected Thinking, Chuck Martin - Thursday, June 30, 2016
Shoppers are warming to beacons and virtual reality. The majority of consumers ...
IoT Target Marketing: Detecting Sitting, Standing, Walking, Driving And Current Mood
Connected Thinking, Chuck Martin - Tuesday, June 28, 2016
The Internet of Things is going to expand the concept of target ...
Smart Cities: Saving Money, Opening Avenues For Marketing
Connected Thinking, Chuck Martin - Monday, June 27, 2016
The Internet of Things comprises many, many things that are smart. This ...
In Flip-Flop, Facebook Denies Suggesting Friends Based On Location
PolicyBlog, Wendy Davis - Tuesday, June 28, 2016
Yesterday, Facebook said it drew on location information when suggesting friends. Today, ...
Can Private Marketplaces Get Publishers To Adopt Geotargeting More Widely?
Around the Net in Real-Time, Tobi Elkin - Wednesday, June 22, 2016
Writing on the GeoMarketing.com blog, David Kaplan asks whether private marketplaces (PMPs) ...
FTC Fines InMobi $950,000 For Collecting Location Data From Children
Daily Online Examiner, Wendy Davis - Wednesday, June 22, 2016
Mobile ad company InMobi illegally collected location data from "hundreds of millions" ...
IBM Finally Reveals Why It Bought The Weather Company
Around the Net in Real-Time, Tobi Elkin - Thursday, June 16, 2016
People are still talking about IBM Corp.'s 2015 acquisition of The Weather ...
Personalise, Segment And Geotarget To Avoid Poor ROI In Email
Around The Net In EU Email Marketing, Sean Hargrave - Monday, June 13, 2016
Email isn't dying. It's inexpensive, easy to use, and has endless potential. ...
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