- Consumers Accept Declining Privacy
Marketing Daily, Tanya Gazdik - Wednesday, May 28, 2014
Most consumers believe that total privacy is a thing of the pa ...
- Geolocation Targeting: Stalking or Smart Marketing?
MAD, Ray Pun - Friday, May 16, 2014
With geolocation targeting becoming more popular but potentially invasive, how can organizatio ...
- Billy Elliot Mobile Banners To Leap Onto Show Lovers' Phones
Around the Net In MAD London, Sean Hargrave - Friday, May 9, 2014
Billy Elliot the Musical is trialling a geotargeting mobile advertising planning to ...
- Mobile Shopping Discounts & the Value Exchange
MobileShopTalk, Chuck Martin - Thursday, May 1, 2014
Many mobile shoppers don't want to be tracked while in stores thou ...