- The Many Questions Around Beacons
MobileShopTalk, Chuck Martin - Friday, October 31, 2014
This being Halloween, it brings to mind one scary thought: anyone w ...
- Hi, I'm Your Local Beacon - Welcome to My Store!
MobileShopTalk, Chuck Martin - Thursday, October 30, 2014
Beacons already are in use in a multitude of venues, including reta ...
- The 2 Worlds of Beacons
MobileShopTalk, Chuck Martin - Monday, October 27, 2014
So many beacons, so little time. It seems that almost every d ...
- Beacons Coming to Small Businesses in a Big Way
MobileShopTalk, Chuck Martin - Thursday, October 23, 2014
Beacons are coming to a mom and pop shop near you. B ...
- Beacons Enter the World of Sports, Airports & Now a Car Show
MobileShopTalk, Chuck Martin - Tuesday, October 21, 2014
Beaconing is not only for retail. Because beacons can trigger mobile interactio ...
- Swirl Launches Mobile Ad Exchange To Reach In-Store Shoppers
Real-Time Daily, Tyler Loechner - Monday, October 20, 2014
Swirl Networks, a mobile marketing tech company, on Monday announced the laun ...
- Beaconing & the Retailer Programmatic Ad Exchange
MobileShopTalk, Chuck Martin - Monday, October 20, 2014
Shoppers are about to start receiving highly targeted ads directly from bran ...
- Adelphic Taps Placed For Location-Based Targeting Data
Real-Time Daily, Tyler Loechner - Thursday, October 16, 2014
Adelphic, a mobile demand-side platform (DSP), on Thursday announced a partnership wi ...
- Whisper Throws Down with The Guardian Over Privacy Reports
The Social Graf, Erik Sass - Friday, October 17, 2014
It's always nice to wrap up the week on a note ...
- Shopkick Beaconing: $500 Million in 12 Months
MobileShopTalk, Chuck Martin - Wednesday, October 15, 2014
Though it's still early in the beacon aspects of the mobile commer ...
- Will You Invite Facebook To Your Nooner?
Online Media Daily, George Simpson - Thursday, October 9, 2014
Facebook this week announced a new advertising tool for "location-aware ads" th ...
- New Ways to Target Mobile Mall Shoppers
MobileShopTalk, Chuck Martin - Wednesday, October 8, 2014
The mall may become even more of a major mobile shopper targeti ...
- Employees Starting to Become Part of Mobile Commerce
MobileShopTalk, Chuck Martin - Monday, October 6, 2014
Mobile commerce is becoming increasingly complex, requiring the coordination of more movi ...
- Bitly Creates Tracking, Analytics Vertical
Data and Targeting Insider, Laurie Sullivan - Thursday, October 2, 2014
Bitly expanded its Certified Partner Program Wednesday by creating a vertical with ...
- Gimbal, Urban Airship Team for Beaconing
MobileShopTalk, Chuck Martin - Wednesday, October 1, 2014
The road to beaconing is being extended. Beacon maker Gimbal and a ...