Tag results for "glut inventory"
- Bad Ads Spoil Premium Content. But That's FixableBetter ad delivery won't solve the premium shortage. Improving ad creative quali ...
- Mobile Shoppers & the Retail Supply Chain It's no secret to many retailers that mobile is transforming the shoppi ...
- Report: Tweets Have 'Almost No Value' BusinessWeek does a little arithmetic and deduces that Google and Microsoft a ...
- TVGuide.com Tunes In With PubmaticTVGuide.com has selected PubMatic to optimize its ad revenue, the companies a ...
- AdMeld Teams With Targus To Target Ad OpsTo help clients get the most out of their discretionary ad inventor ...
- Google Offers Real-Time Bidding On DoubleClick Ad ExchangeGoogle has rebuilt the DoubleClick Ad Exchange platform as real-time marketplace ...
- Rubicon Project Acquires BT Provider Others OnlineAd technology firm The Rubicon Project has acquired behavioral targeting data provid ...
- Calling For An End To Remnant PricingJim Spanfeller, the outgoing president and CEO of Forbes.com, argues that the ...
- AdMeld Optimizes $8 Million In FundingAdMeld, one among a growing number of startups competing to help W ...
- Content Doesn't Want To Be Free, Just Cheap and EasyFiguring out what should and shouldn't be behind a firewall and h ...
- Why Pay Retail Wholesale?Yield management has come to baseball. According to reports this past wee ...
- Fourth Generation Ad Networks It's not media; it's supply chain. ...
- Following the Money that Follows"As marketers increasingly look toward the Internet to reach their audience, th ...
