- Disney Offers Direct Programmatic Inventory Via Google, The Trade Desk
Television News Daily, Wayne Friedman - Wednesday, March 20, 2024
For the first time, Disney is allowing direct access of its programmat ...
- Apple Reportedly Will Integrate Google Gemini Into iPhone
MediaDailyNews, Laurie Sullivan - Monday, March 18, 2024
Apple could expand its search agreement with Google by building the Gemi ...
- Google Adds Offsite Retail Media For Search, Self-Serve Coming
MediaDailyNews, Laurie Sullivan - Monday, March 18, 2024
Early adopter Lowe's will launch its first offsite retail media offering ...
- Liz Reid Promoted To Head Of Google Search
MediaDailyNews, Laurie Sullivan - Monday, March 18, 2024
Liz Reid will become head of Search at Google and Cheenu Venkatacha ...
- Nvidia Introduces Latest AI Chips That Google, Microsoft, Amazon Will Use
Search & Performance Insider, Laurie Sullivan - Tuesday, March 19, 2024
The future of advertising and other industries will change with the emergen ...
- Amazon Apologizes For Costly Errors Made By Its Automated Ad System
MediaDailyNews, Laurie Sullivan - Friday, March 15, 2024
A seller of gaming computers discovered Amazon had charged him thousands ...
- Microsoft Windows Puts Pop-Up Ads Into Google Chrome
MediaDailyNews, Laurie Sullivan - Friday, March 15, 2024
Microsoft is reportedly once again using pop-up ads in Google's browser ...
- Will FTC Inquiry Into Reddit AI Licensing Deals Postpone IPO?
Search & Performance Insider, Laurie Sullivan - Monday, March 18, 2024
Reddit stock is in high demand. Its IPO is set to deb ...
- Microsoft Deal With Oracle Provides Clues To Its AI Investments
MediaDailyNews, Laurie Sullivan - Thursday, March 14, 2024
Microsoft is making investments in infrastructure to dominate the areas of ...
- Floating The Balloon: AI Moves Search From Mobile 'Near Me' To 'For Me' Mindset
Search & Performance Insider, Laurie Sullivan - Friday, March 15, 2024
The biggest challenge for search is to summarize the world's information ...
- A Fat Google Wallet: Airline, Movie Tickets Sent By Gmail Now Show Up There
Email Insider, Ray Schultz - Thursday, March 14, 2024
Google is using Gmail for yet another function, with confirmations and boardi ...
- Google And Apple Prevail In Privacy Battle Over Streaming Video Records
MediaDailyNews, Wendy Davis - Wednesday, March 13, 2024
A federal appeals court on Wednesday refused to reinstate lawsuits alleging th ...
- Teads Expands LG Ads Partnership, Builds One Platform To Buy, Run Global CTV Ads
MediaDailyNews, Laurie Sullivan - Wednesday, March 13, 2024
TV ad buys for global advertisers operating in many markets can beco ...
- Google Restricts Gemini From Answering Election-Related Queries Worldwide
MediaDailyNews, Laurie Sullivan - Tuesday, March 12, 2024
Google has begun to restrict the types of election-related queries Gemini wi ...
- Brands Wasting Millions Of Dollars On Made-For-Advertising Sites
Search & Performance Insider, Laurie Sullivan - Wednesday, March 13, 2024
Adalytics believes hundreds of major advertisers - many affiliated with the A ...
- Apple Tests AI-Powered Tool To Optimize App Store Ads
MediaDailyNews, Laurie Sullivan - Monday, March 11, 2024
Apple is testing a new campaign type where advertisers enter their budg ...
- Criteo Outlines Test And Reporting Cycle For Google Privacy Sandbox
Search & Performance Insider, Laurie Sullivan - Tuesday, March 12, 2024
Criteo plans to publish a final report by June 15 to t ...
- Google Must Face Antitrust Claims For Phasing Out Flash
MediaDailyNews, Wendy Davis - Friday, March 8, 2024
"The complaint plausibly alleges that through its Chrome browser, Google abruptly transition ...
- Google, Meta Ad Platforms Benefit From Temu's Push Into U.S.
MediaDailyNews, Laurie Sullivan - Thursday, March 7, 2024
Temu's parent company PDD Holdings reportedly spent nearly $2 billion on advertisi ...
- Ex-Google Engineer Charged With Stealing AI Secrets
MediaDailyNews, Laurie Sullivan - Thursday, March 7, 2024
A former Google employee and software engineer secretly working for two Chine ...
- Microsoft Performance Max Expands Globally, Features And Platforms On Roadmap
MediaDailyNews, Laurie Sullivan - Thursday, March 7, 2024
Microsoft will offer the option to buy ads through Microsoft Performance M ...
- Microsoft Adopts Google Privacy Sandbox
MediaDailyNews, Laurie Sullivan - Wednesday, March 6, 2024
Microsoft Advertising will adopt Google Privacy Sandbox for its privacy standards, despi ...
- Google Gives Advertisers An Open-Source Privacy Measurement Tool
Search & Performance Insider, Laurie Sullivan - Thursday, March 7, 2024
Google on Thursday announced Meridian, the company's first open-source Marketing Mix Mode ...
- Reality Check: Google Faces European DMA Deadline
MediaDailyNews, Laurie Sullivan - Tuesday, March 5, 2024
Google explains another bundle of product changes ahead of Thursday's deadline f ...
- Court Sides With Google In Battle Over App Data
MediaDailyNews, Wendy Davis - Tuesday, March 5, 2024
A federal appeals court on Tuesday rejected Android users' attempt to revi ...
- Advertisers Still Too Reliant On Third-Party Cookies For Programmatic, Study Finds
MediaDailyNews, Laurie Sullivan - Tuesday, March 5, 2024
Although Google plans to eliminate third-party cookies by the end of 20 ...
- AI Clickbait: How Google Intends To Kill It
Search & Performance Insider, Laurie Sullivan - Wednesday, March 6, 2024
Google has announced updates and changes to its spam policy designed ...
- Comscore Integrates Campaign Ratings With YouTube
MediaDailyNews, Laurie Sullivan - Monday, March 4, 2024
Comscore and YouTube today announced expansion of YouTube's existing measurement capabilities ...
- Google 'Messed Up' Image Generation For Gemini AI Launch: Sergey Brin
Search & Performance Insider, Laurie Sullivan - Tuesday, March 5, 2024
At an AI event, Sergey Brin said Google "messed up on t ...
- Google Warns Noncompliant App Developers In India In Fee Dispute
MediaDailyNews, Laurie Sullivan - Friday, March 1, 2024
Google says it will crack down on companies in India that a ...