- Greenwashing Machine
Media Magazine, Tricia Despres - Thursday, January 31, 2008
Yeah, just about anybody can claim to be eco-friendly, but how mu ...
- Ad Exec Has Flair For Pushing Green
Around the Net In Brand Marketing, Thom Forbes - Monday, January 21, 2008
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- Advertisers: Americans Love 'Sustainability' In Brands
MediaDailyNews, Erik Sass - Thursday, January 10, 2008
The green revolution is far-reaching. Roughly half of American consumers take in ...
- 11 Marketers Join E.P.A. In Bid To Recycle Cellphones
Around the Net In Brand Marketing, Thom Forbes - Tuesday, January 8, 2008
The Environmental Protection Agency --in partnership with 11 retailers, manufacturers and servi ...
- Clorox Looks To Burt's Bees For Green Cred
Around the Net In Brand Marketing, Thom Forbes - Monday, January 7, 2008
Clorox, which closed a deal for Burt's Bees in November, plans ...
- Industry Watch: Project Green House
OMMA Magazine, Adrienne Mand Lewin - Wednesday, January 2, 2008
If the idea of eco-friendly home décor conjures images of hemp macram ...