- Novartis' Excedrin YouTube Contest Deemed A Success
Marketing Daily, Laurie Sullivan - Wednesday, December 24, 2008
Novartis Consumer Health, makers of Excedrin, launched its first YouTube contest ...
- Move Over, Ladies; Men Are Walking Down Beauty Aisles
Marketing Daily, Aaron Baar - Friday, December 19, 2008
Marketers developing male grooming products should also keep in mind that m ...
- Coty To Launch Faith Hill Fragrance
Marketing Daily, Sarah Mahoney - Friday, December 5, 2008
How well Hill's fragrance will do, says Euromonitor International's Virginia Lee, h ...
- Bally Total Fitness Files Chapter 11
Marketing Daily, - Wednesday, December 3, 2008
Bally Total Fitness Corporation has filed for voluntary chapter 11 bankruptcy protectio ...
- Vicks Teams DayQuil, NyQuil With '70s Moms
Marketing Daily, - Monday, November 17, 2008
To mark the introduction of Vicks DayQuil Plus Vitamin C and NyQu ...
- Motrin Ad Tweeted To Death
Around the Net In Brand Marketing, Thom Forbes - Monday, November 17, 2008
An ad for Motrin that suggests that while babies carried in ba ...
- Gyms, Spas Stress Value Of Fighting Stress In Hard Times
Around the Net In Brand Marketing, Thom Forbes - Monday, November 17, 2008
...
- P&G Gambles On Olay's 'Masstige'
Marketing Daily, Sarah Mahoney - Saturday, October 25, 2008
P&G's beauty division, which brought in $22 billion in sales in i ...
- Unilever's Vaseline Launches Men's Campaign
Marketing Daily, - Tuesday, October 7, 2008
Football champion and television pro football analyst Michael Strahan and baseball All-St ...
- P&G Taps Hispanic Stylist For Head & Shoulders
Marketing Daily, Karl Greenberg - Friday, October 3, 2008
"To date, what we have found through research is that while gener ...
- Estee Lauder To Lure The Masses With C-Thru Scents
Around the Net In Brand Marketing, Thom Forbes - Friday, October 3, 2008
The Estée Lauder Cos. Aramis and Designer Fragrances division is taking i ...
- Tom's Of Maine Makes Risk-Free Offer
Marketing Daily, - Wednesday, October 1, 2008
During October, the company is asking consumers to take the "Natural Challenge ...
- Consumer Groups Fret Over Chemicals In Teen Cosmetics
Around the Net In Brand Marketing, Thom Forbes - Thursday, September 25, 2008
...
- Health A Hot Topic On The Internet
Research Brief, Jack Loechner - Wednesday, September 24, 2008
comScore, Inc. recently released results of a study showing that the heal ...
- Havas Launches New Digital Health-Care Co.
MediaDailyNews, - Thursday, September 11, 2008
Havas has launched a Havas Drive, a new digital health-care company th ...
- Overcoming Confusion About 'Natural' Beauty Products
Around the Net In Brand Marketing, Thom Forbes - Wednesday, September 10, 2008
Burt's Bees products began hitting store shelves last month affixed with ...
- Who's Coloring Their Hair At Home?
Marketing Daily, - Monday, September 8, 2008
The Top 10 cities in which adults who have colored their ha ...
- CVS Set To Roll Out Luxury Beauty Units
Around the Net In Brand Marketing, Thom Forbes - Friday, August 22, 2008
...
- Combs Dubs New Men's Scent 'I Am King'
Around the Net In Brand Marketing, Thom Forbes - Friday, August 8, 2008
Sean "Diddy" Combs knows he might raise a few eyebrows by calli ...
- Tylenol, Nascar Team Up For 'Feel Better' Effort
Around the Net In Brand Marketing, Thom Forbes - Friday, August 8, 2008
...
- Tom's Of Maine Intros Sensitive Care Line
Marketing Daily, - Friday, August 8, 2008
It is available in Bay-Lime, Cucumber-Grapefruit and Fragrance-Free. The products are dermatologist-test ...
- Secret Obsession Spot Flashes Too Much Nipple For U.S. Nets
Around the Net In Brand Marketing, Thom Forbes - Monday, August 4, 2008
U.S. networks have turned down steamy TV ads featuring Eva Mendes f ...
- New Products Boost Revlon Sales, Market Share
Marketing Daily, - Friday, August 1, 2008
Revlon says new product launches and competitive levels of ad spending push ...
- Whatever Happened To Noxzema?
Around the Net In Brand Marketing, Thom Forbes - Monday, July 28, 2008
Once upon a time, Noxzema seemed to be in almost every Americ ...
- Unilever Goes 'Understated' With Interactive Films
Marketing Daily, Karl Greenberg - Thursday, July 10, 2008
[Health and Beauty Aids] Unilever this week began running short comedic fil ...
- Sources: P&G Seeks Buyer For ThermaCare Pain-Relief Brand
Around the Net In Brand Marketing, Thom Forbes - Tuesday, July 8, 2008
Procter & Gamble is looking to unload its ThermaCare heat wraps bran ...
- Health And Wellness Category Defies Economy
Marketing Daily, Sarah Mahoney - Tuesday, July 8, 2008
[Healthcare] While skyrocketing food and fuel prices change how consumers go abo ...
- Aveda Founder Debuts New Organic Products, Green Labeling Debated
Marketing Daily, Sarah Mahoney - Monday, June 16, 2008
[Health and Beauty Aids] Aveda founder unveils Intelligent Nutrients: Will green ga ...
- Coty Begins Skin Care Push With Home Skin Lab
Around the Net In Brand Marketing, Thom Forbes - Friday, June 6, 2008
...
- Forget Wrinkles And Fine Lines: P&G Goes After Skin Tone
Marketing Daily, Sarah Mahoney - Monday, June 2, 2008
[Health/Beauty Aids] The biggest news--and the one with real blockbuster potential--is Defini ...