- ASA Considers Investigating 'Are You Beach Ready' Ad
Around the Net In MAD London, Sean Hargrave - Tuesday, April 28, 2015
After receiving hundreds of complaints over Protein World's "Are You Beach Bo ...
- Beach Body Campaign Company Rebuffs Social Media Criticism
Around the Net In MAD London, Sean Hargrave - Monday, April 27, 2015
The fitness company behind the "body shaming" social media storm sweeping acro ...
- Beach Body-Ready Company Must Be Loving The Haters
London Blog, Sean Hargrave - Monday, April 27, 2015
Call it what you like, but using a "beach ready" model wi ...
- Diet Pepsi Ditching Aspartame In The U.S.
Marketing Daily, Karlene Lukovitz - Friday, April 24, 2015
Research has shown that Americans have very negative perceptions of the artifici ...
- Chipotle Says It's Free Of GMOs
Marketing Daily - Top of the News, Thom Forbes - Monday, April 27, 2015
Chipotle Mexican Grill says that it has eliminated all genetically modified organis ...
- Call Centers - Filling The Gaps In The Patient Care Continuum
Marketing: Health, Daniella Koren - Friday, April 24, 2015
A report in Healthcare IT News, "Strategies to Maximize Patient Engagement a ...
- Kaiser Permanente Launches NBA-Themed Effort
Marketing Daily, Tanya Gazdik - Wednesday, April 22, 2015
The campaign, which is themed "Offense Is the Best Defense," juxtaposes N ...
- Blue Bell Recalls Entire Line; CEO Vows To 'Get It Right'
Marketing Daily - Top of the News, Thom Forbes - Wednesday, April 22, 2015
With federal officials identifying at least 10 cases of people with lister ...
- Kraft, Senate Bill On Cosmetics Address Ingredients For Change
Marketing Daily - Top of the News, Thom Forbes - Tuesday, April 21, 2015
As consumers increasingly demand to know exactly what goes into - a ...
- Rising E-Cig Use By Teens Lights Up Debate
Marketing Daily - Top of the News, Thom Forbes - Friday, April 17, 2015
The number of teenagers using e-cigarettes tripled between 2013 and 2014 ...
- Can Digital Innovation Save Humanity?
Marketing: Health, Fard Johnmar - Friday, April 17, 2015
These days, marketers are doing a lot more than developing advertisements a ...
- Labour Commits To Unhealthy Food Marketing Curbs For Children
Around the Net In MAD London, Sean Hargrave - Tuesday, April 14, 2015
Labour has reiterated a previous pledge by shadow health secretary Andy Burnh ...
- Hancock Introduces Life Insurance That Rewards Healthy Living
Marketing Daily, Sarah Mahoney - Friday, April 10, 2015
Hancock -- a longtime sponsor of the Boston Marathon -- is previewi ...
- Finding Humanity At The Intersection Of Health And Technology
Marketing: Health, Susan Manber - Friday, April 10, 2015
Over the last few months, there's been increasing excitement around the innovatio ...
- Keeping Things In Perspective: Stop Beating Up The Pharma Sales Rep
Marketing: Health, David Ormesher - Tuesday, April 7, 2015
Pharma is in the spotlight again, but not for the right reason ...
- Helping Hollywood Tell Honest Stories
Marketing: Entertainment, Alison Hill - Thursday, April 2, 2015
As a person in recovery, I'm an avid fan of shows li ...
- Weighing The Cost Of Fame
Marketing Daily, Benjamin Hordell - Wednesday, April 1, 2015
Although the beauty and fashion industries have been exploring the use ...
- Nutrition Group And Kraft Call Off Cheesy Collaboration
Marketing Daily - Top of the News, Thom Forbes - Wednesday, April 1, 2015
Kraft and the Academy of Nutrition and Dietetics (AND) have put t ...