- Fujifilm Ad, PR Campaign Targets Hispanics
Marketing Daily, Aaron Baar - Wednesday, June 30, 2010
Radio ads in markets such as New York, Los Angeles, Chicago a ...
- Univision, Showtime Name New Presidents
MediaDailyNews, Wayne Friedman - Friday, June 25, 2010
Peter Walker is tapped to lead Univision Local Media, a new divisio ...
- Census To Extend Hispanic Media's Reach
Around the Net In Media, Fern Siegel - Wednesday, June 23, 2010
The 2010 census now underway will again transform the Hispanic media wh ...
- Online Publishers Turn To Facebook
Engage:Hispanics, Lee Vann - Thursday, June 24, 2010
At the end of the day, the Facebook phenomenon is simply t ...
- Telemundo To Carry NFL Game in September
MediaDailyNews, David Goetzl - Tuesday, June 22, 2010
Telemundo will capitalize on its position within NBC Universal to carry ...
- Street-level Retail Innovation In Mexico City
Engage:Hispanics, Dian Hasan - Thursday, June 17, 2010
It is prudent for any marketer, advertiser and brand-builder to understand t ...
- Mintel On Latinas: Not What You Think They Are
Marketing Daily, Karl Greenberg - Wednesday, June 16, 2010
Latinas with household income of between $50,000 and $75,000 have the highe ...
- Dish Launches First World Cup Channel
MediaDailyNews, - Friday, June 11, 2010
Dish Network has launched the first channel dedicated exclusively to coverage ...
- Reaching Latinas Through Virtual Goods
Engage:Hispanics, Andiara Petterle - Thursday, June 10, 2010
Since many Latinas are active users of social networks and social game ...
- Detroit Tigers' Galarraga: Pitch Perfect Or Not?
Marketing Daily, Karl Greenberg - Monday, June 7, 2010
"I think the guy has more PR potential now that this uniq ...
- Hispanic Study Reveals Marketing-Critical Complexities
Marketing Daily, Karlene Lukovitz - Thursday, June 3, 2010
Marketing effectively to U.S. Hispanics requires an understanding of diverse psychographics, identi ...
- Recruiting In The Digital Age
Engage:Hispanics, Jose Villa - Thursday, June 3, 2010
Social platforms represent an opportunity to drive engagement through paid and earn ...