- Language Arts
Real MAD, Stan Mack - Monday, August 22, 2016
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- GOP Bows Social Media Campaign Targeting Hispanics
The Social Graf, Erik Sass - Wednesday, August 17, 2016
The Republican National Committee is launching a social media campaign targeting Hispan ...
- Social Media Reflects Racial Divide
The Social Graf, Erik Sass - Tuesday, August 16, 2016
While concerns about social media "echo chambers" are well established -- includi ...
- Clinton Creates New Initiative To Drive Latino Voter Turnout
Around the Net In Marketing Politics, Philip Rosenstein - Monday, August 15, 2016
It is becoming increasingly clear that if Hillary Clinton and the Democra ...
- AARP's New Reach-Out To U.S. Hispanics
MAD, Steve McClellan - Friday, August 12, 2016
The creative, from New York-based d exposito & Partners, will run ...
- Campbell Ewald Backs New Hispanic Agency
MAD, Steve McClellan - Wednesday, August 10, 2016
The Interpublic shop has formed a partnership with three veteran agency executiv ...
- Nostalgia Runs Deep Among Semi-acculturated Latina Millennials
Engage:Millennials, Delmus Credle - Friday, August 5, 2016
The semi-acculturated Latina Millennial persona is called Rebecca Raices. She is t ...
- 'NYT' Launches Spanish Language News App
The Daily Blog, Erik Sass - Wednesday, August 3, 2016
The app gives visitors access to all the content published on t ...
- Cox Plans Spanish-Language OTT Service
Around the Net in Video, P.J. Bednarski - Tuesday, August 2, 2016
Cox Communications is planning to launch Glosi, a Spanish-language digital pay offerin ...
- Hispanic Shoppers Decide Where To Shop Based On Coupons
Research Brief, Jack Loechner - Monday, August 1, 2016
92% of Hispanic consumers use coupons (vs. 90% of all consumers) a ...