- Jet2.com Appoints MEC Manchester
Around the Net In MAD London, Sean Hargrave - Friday, November 14, 2014
Jet2.com, the budget airline based at Leeds Bradford Airport, and its sist ...
- Forget Fruitcake, Ohio Lottery Pitches New Tradition
Marketing Daily, Aaron Baar - Friday, November 14, 2014
Some holiday traditions (lights, stockings, family togetherness) are to be enjoyed, whi ...
- With Sales Off, Macy's Looks To New Marketing Efforts For Holiday
Marketing Daily, Sarah Mahoney - Wednesday, November 12, 2014
"Women's Wear Daily" reports that Macy's' new app helps users find t ...
- Lack Of Time, Resources Stifle Cross-Channel Ad Targeting This Holiday Season
SearchBlog, Laurie Sullivan - Thursday, November 13, 2014
A lack of time and resources will keep marketers from targeting the ...
- Barnes & Noble Touts Gift-Giving Expertise
Marketing Daily, Aaron Baar - Tuesday, November 11, 2014
"It's meant to be a great time for people to come ...
- More Research Shows Mobile Looms Large In Holiday Shopping
MoBlog, Erik Sass - Wednesday, November 12, 2014
This week brought more research suggesting that mobile will play a bigg ...
- ABCs Of The Retailer's Q4 Customer Journey: Coffee Is For Closers
Online Spin, Cory Treffiletti - Wednesday, November 12, 2014
There are two movies I, and probably most people around my ag ...
- Consumer Trends Driving Holiday Purchases
Research Brief, Jack Loechner - Tuesday, November 11, 2014
Discussing differences between three of the major social advertising platforms, Heike You ...
- Target, Toms Embark On 'One For One' Holiday Campaign
MAD, Larissa Faw - Friday, November 7, 2014
This holiday season, Target is launching a charitable campaign with Toms Sho ...
- Savvy Marketers Need To Approach Holidays WIth Selective Planning
Social Media & Marketing Daily, Gavin O'Malley - Friday, November 7, 2014
This holiday season, bookings of major brand-specific social ads are in t ...
- Don't Call This Year's Online Holiday Shoppers Omni-Channel When They Are Agnostic
Marketing Daily, Eric Karson - Friday, November 7, 2014
While clothing and gift cards likely remain as the top gift categori ...
- Holiday Shopping & Using Mobile to Compare Prices
MobileShopTalk, Chuck Martin - Friday, November 7, 2014
The price better be right for in-store holiday shoppers this time aroun ...
- BDO Says Santa Will Be Giving Consumer Electronics
Marketing Daily, Sarah Mahoney - Wednesday, November 5, 2014
In its 2014 Retail Compass Survey of CMOs, a poll of 1 ...
- Eyeview Launches Weather Tracker; Programmatically Alters Creative Based On Weather Conditions
Real-Time Daily, Tyler Loechner - Wednesday, November 5, 2014
The snowy winter of 2013 was named a culprit by some retaile ...
- Do The Math; Such A Deal
Research Brief, Jack Loechner - Thursday, November 6, 2014
During the 2013 holiday shopping season, the U.S. population spent more th ...
- Communicating With Affluent Holiday Shoppers
Engage:Affluent, Bob Shullman - Wednesday, November 5, 2014
In our previous column, we reported on the upcoming holiday shopping pla ...
- Budweiser Kicks Off Holiday Efforts
Marketing Daily, Tanya Gazdik - Tuesday, November 4, 2014
The beer company debuts a new TV spot, "Invitations," which stars re ...
- Half Of Online Browsing, Quarter Of Sales Over Thanksgiving Will Be Mobile
MoBlog, Erik Sass - Wednesday, November 5, 2014
According to IBM, for the first time ever this year, mobile devic ...
- Forrester, BrandKeys Predict Increases In Holiday E-Commerce
Marketing Daily, Sarah Mahoney - Monday, November 3, 2014
Forrester Research is forecasting a $10 billion jump in online spending th ...
- Subway's Original Gifs Spread The Love On National Sandwich Day
Marketing Daily, Karlene Lukovitz - Tuesday, November 4, 2014
Subway got the ball rolling by posting a teaser gif on No ...