- CBS Interactive Adds 40 Sites To MaxPreps Franchise
Online Media Daily, Gavin O'Malley - Thursday, August 29, 2013
CBS Interactive plans to expand its high school sports coverage by addi ...
- Foursquare Keeps Tech Leaders' Attention
Around the Net In Online Marketing, Gavin O'Malley - Monday, August 26, 2013
While Foursquare has been collecting consumer data for years, tech leaders (Yah ...
- Hillshire Farms Ups Mobile Reach
Online Media Daily, Mark Walsh - Monday, August 19, 2013
David Ervin, director, integrated marketing, Hillshire Farms and Liz Ross, president, B ...
- AOL Axes Patch, Massive Staff Cuts
Online Media Daily, Gavin O'Malley - Friday, August 16, 2013
Dead set on profitability, AOL has dropped the axe on Patch. Abo ...
- 'Geoconquesting' To Grab Customers Away
Real-Time Daily, Mark Walsh - Monday, August 19, 2013
When it comes to practical ways to target mobile users in contex ...
- Placed Wants To Link Mobile Ads To Store Traffic
Mobile Marketing Daily, Steve Smith - Thursday, August 15, 2013
The location analytics firm Placed is partnering with launch partner local ...
- Ping Me: Consumers Warming Up To Getting Mobile Local Alerts
MoBlog, Steve Smith - Thursday, August 15, 2013
In just the last four years, consumers with smartphones have become mo ...
- Franchisees Tout Authenticity, Dive Into Local Biz Social Media Presence
Online Media Daily, Gavin O'Malley - Wednesday, August 14, 2013
Between franchisors and their franchises, who controls a brand's social media presenc ...
- Don't Go There! Mobile Geoconquesting On The Rise
MoBlog, Steve Smith - Wednesday, August 14, 2013
At the bleeding edge of targeting sophistication in mobile is the emergi ...
- BLiNQ, ShopLocal Partner For Local Ad Product On Facebook
Real-Time Daily, Tyler Loechner - Wednesday, August 14, 2013
BLiNQ Media, the social media advertising company owned by Gannett, has partner ...
- Groupon Revenues Now Nearly 50% From Smartphones
Mobile Marketing Daily, Steve Smith - Monday, August 12, 2013
Groupon reported that almost half of its transactions are now occurring fr ...
- AOL Chief Sours On Patch, Fires CEO Kalin
Online Media Daily, Gavin O'Malley - Friday, August 9, 2013
Since Tim Armstrong took the wheel at AOL in 2009, he h ...
- Who's Running Patch?
Around the Net In Online Marketing, Gavin O'Malley - Friday, August 9, 2013
The future of Patch has never been less certain. Days after A ...
- Geofencing: A New Generation of Mobile Check-Ins
Mobile Marketing Daily, Joe Gillespie - Monday, August 5, 2013
When combined with mobile-activated calls to action, a geofencing model can deliv ...