Tag results for "iab" for February 2015
- Advocates Say White House Privacy Proposal Filled With LoopholesThis afternoon, the White House unveiled a discussion draft of its long-await ...
- Crackle Bolts From NewFronts. Will Online Video Survive?Last year at the NewFronts for online content providers, Sony's Crackle ma ...
- Brand Safety - The Big Guys Get It, Why Not The Independents?Brand safety will be the focus of today's IAB seminar as ...
- IAB Releases Native RTB SpecificationsAs native and programmatic converge, the Interactive Advertising Bureau officially released OpenR ...
- Viewability In Focus At Leadership MeetingThe recent IAB Annual Leadership Meeting (Feb 8-10), attended by more th ...
- Oh, The Places We'll Go: IAB Ties ROI To Location DataA new primer from the IAB demonstrates how location data from mobi ...
- Viewability Perfection Expectation Is Enemy Of The Good, IAB Confab Suggests“It’s irrational to expect every ad in a campaign will be 10 ...
- Viewability Hot-Button Issue At IAB Summit PHOENIX: The IAB held its Annual Leadership Meeting this past Sunday-Tuesday he ...
- IAB Releases Native GuidelinesThe Internet Advertising Bureau (IAB) has taken steps to regulate the GBP21 ...
- Facebook, Nasdaq and IAB Partner For First Mobile World Congress Mobile Marketing DayFacebook, Nasdaq, and the International Advertising Bureau (IAB) announced today that th ...
