- Back To School: IAB Unveils Digital Training, Includes 'Certification' Prep
MediaDailyNews, Joe Mandese - Tuesday, November 24, 2015
In a sign of how complex the digital ad business has becom ...
- Ad Blocking Rises To 18% Of Web Users, IAB UK Says
Around the Net In MAD London, Sean Hargrave - Wednesday, November 11, 2015
Ad blocking is on the rise in the UK, with 18% W ...
- As Ad Blocking Grows, Brands Must Ask Agencies - How Do I Reach Millennials?
London Blog, Sean Hargrave - Wednesday, November 11, 2015
More than one in three Millennials is blocking ads, the IAB say ...
- VAST 4.0 Could Be The Vast Unifier
Online Video Daily, Michael Tuminello - Wednesday, November 11, 2015
It's time for all publishers, not just the biggest ones, to p ...
- Programmatic Might Be A Plus For Creatives
VidBlog, P.J. Bednarski - Wednesday, November 11, 2015
At a conference about programmatic sponsored by Think LA and IAB, ...
- Google YouTube To Offer Third-Party Viewability Options
Online Video Daily, Laurie Sullivan - Wednesday, November 4, 2015
Moat, Integral AdScience, comScore and DoubleVerify are a select set of third-par ...
- VASTly Improved? IAB Introduces 4.0
VidBlog, P.J. Bednarski - Monday, November 2, 2015
On the same day that IAB holds a summit to discuss i ...