Tag results for "iab" for October 2016
- Video Reigns Supreme At IAB UK UpfrontsA great week of future-gazing brought home to London delegates what ...
- IAB Names Digital Vet Dennis Buchheim Data & Ad Effectiveness Chief The Interactive Advertising Bureau announced on Friday that Dennis Buchheim will assu ...
- 50:50 Viewability -- Could Innovation Be Playing A Major Role, As Well As Fraud?The latest figures put UK viewability at just 49% (including fraud), whi ...
- IAB Tech Lab Aims To Overcome The Divide Between Data And CreativityHow did the IAB Tech Lab's new ad standard for dynamic ...
- Ad Industry: Tough Privacy Rules Will 'Undercut' Internet MarketplaceThe ad industry is stepping up its fight against proposed privacy rul ...
- IAB Tech Lab Releases Dynamic Content Ad Standard In a bid to increase the relevance of ads delivered to consume ...
- New IAB Standards Promise Major Ad ShakeupThe Interactive Advertising Bureau's new formats and standards for ad units wi ...
