- The Age of And
MediaDailyNews, Kathy Timko - Thursday, December 15, 2011
The argument that ITV has missed its opportunity because of the Internet ...
- Expansion Through Consolidation: An Oxymoron That Just Might Make Sense
Online Media Daily, John Yang - Monday, December 12, 2011
Two inseparable entities are required for the success of any institution ...
- Canoe Gives FYI On RFI, Claims It Is A Brand Builder
MediaDailyNews, David Goetzl - Monday, December 5, 2011
Seeking to persuade more networks to sign up for its request-for-information produc ...
- Canoe To Debut Polling Capability
MediaDailyNews, David Goetzl - Thursday, December 1, 2011
Canoe Ventures is serving interactive ads in 25 million homes for thr ...
- Visible World Expands Addressable Ads Via Tru2way
MediaDailyNews, Wayne Friedman - Tuesday, November 29, 2011
Looking to provide more growth for its addressable advertising efforts, Visible Wor ...
- Disney Online Acquires Blog Network Babble Media
Online Media Daily, Gavin O'Malley - Monday, November 14, 2011
Diving deeper into the mommy market, Disney Online just acquired blog netwo ...
- Google Buys Search Expert Apture
Online Media Daily, Gavin O'Malley - Thursday, November 10, 2011
Thought Google had all the search technology it could handle? The W ...
- IAB Reworks Rich Media Guidelines
Online Media Daily, Gavin O'Malley - Monday, November 7, 2011
For the first time since 2008, the Interactive Advertising Bureau on Mond ...
- Canoe Issues Guidelines For iTV Symbol
MediaDailyNews, David Goetzl - Monday, October 17, 2011
Canoe Ventures has issued guidelines for networks, operators and advertisers as ...
- Media Companies Need To Capitalize On Social, Interactive Realities
On Media, Diane Mermigas - Monday, October 17, 2011
The paid content quandary grows more interesting and steps closer to resoluti ...
- blurbIQ Launches Cross-Platform Interactive Video Unit
Online Media Daily, Gavin O'Malley - Friday, October 14, 2011
Trendy as it is, it was only a matter of time befo ...
- 140Fire Adds Ads Within Ads, Increasing User Interaction
VidBlog, Gavin O'Malley - Wednesday, October 12, 2011
What happens when ads start appearing within ads? Does it inevitably le ...
- Media M&A Hits $35B, New Growth Streams Sought
MediaDailyNews, Erik Sass - Wednesday, October 5, 2011
The total value of merger and acquisition activity in the media indust ...
- Media Transactions Hit $35B, Interactive, Tech Major Investment Arenas
Online Media Daily, Gavin O'Malley - Friday, September 30, 2011
Last year marked a comeback for media, information, marketing services and technolo ...
- Comcast Sells Local Spots Via Interactive Ad Campaigns
MediaDailyNews, David Goetzl - Monday, September 26, 2011
Comcast Spotlight, which sells local advertising for the cable operator, said ...
- Internet Radio Sees Boost in Subs and Mobile Ads
Around the Net In Media, Phyllis Fine - Friday, August 26, 2011
Internet subscription radio service, Pandora reported an increase in revenue $67 millio ...
- Interactive Marketing To Garner $77B By 2016
Online Media Daily, Gavin O'Malley - Thursday, August 25, 2011
By 2016, advertisers will spend $77 billion on interactive marketing -- ...
- Marketers' Key to Success: "Always-On' Interactivity, Updated Content: Forrester
Online Media Daily, Gavin O'Malley - Thursday, August 18, 2011
The divide between marketers and publishers is disappearing, suggests Forrester Senior Analy ...
- IntoNow Launches Android App, 'Runway' Promo
Online Media Daily, Mark Walsh - Thursday, July 28, 2011
Yahoo has introduced an Android version of its IntoNow interactive TV a ...
- Neslund's Got Moxie, As Founder Lunenfeld Departs For Twitter
Online Media Daily, Joe Mandese - Tuesday, July 26, 2011
Joel Lunenfeld, one of the most knowledgeable executives on Madison Avenue abo ...
- Verklin Exits Canoe, Timko Interim CEO
MediaDailyNews, David Goetzl - Tuesday, July 12, 2011
David Verklin, CEO of Canoe Ventures, owned by the six largest cab ...
- Verklin To Leave Canoe Ventures
MediaDailyNews, David Goetzl - Tuesday, July 12, 2011
David Verklin, CEO of Canoe Ventures since its 2008 inception, is leavi ...
- Interactive Marketing Exposed
Research Brief, Jack Loechner - Thursday, June 30, 2011
According to a new report from Forrester Consulting to understand how interacti ...
- R/GA Goes Global The Old-Fashioned Way, With Talent That Earns Less
Online Media Daily, Joe Mandese - Wednesday, June 22, 2011
CANNES, FRANCE --Two years from now R/GA will look different. Chief B ...
- Digital Brand Building: Say Media Acquires Sideshow
Online Media Daily, Gavin O'Malley - Tuesday, June 21, 2011
Social-media marketer Say Media announced the acquisition of interactive ad agency Sidesho ...
- Swipe Me, Touch Me, Command Me: Microsoft Shows Kinect-Powered ITV Ads on Xbox
VidBlog, Steve Smith - Wednesday, June 22, 2011
Well, now I am going to have to dig that long-unused Xb ...
- Perrier Throws User-Driven YouTube Party
Marketing Daily, Karlene Lukovitz - Thursday, June 9, 2011
The interactive online experience is an extension of the brand's television campaig ...
- The 2/20 Rule: Producing Nonlinear Interactive Content
Online Media Daily, Adrian Belina - Monday, June 6, 2011
Every online visitor is different -- and their attention spans vary considerabl ...
- GameSpot Ups Video Coverage For E3 Gaming
Online Media Daily, Gavin O'Malley - Tuesday, May 31, 2011
Next week, during the E3 gaming conference, GameSpot plans to stream ov ...
- State Farm Backs Disney/Pixar's 'Cars 2'
Marketing Daily, Karl Greenberg - Monday, May 23, 2011
One element of the promotion includes a 30-second spot commercial called "Pittie ...