- Budgets Shift Back To DOOH, Verizon Media Study Shows Reversal Of Fortune
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, November 19, 2020
Advertisers used more digital media on portable devices early in the COVID- ...
- Publishers, Not Data, Become Focus Since Google's Announcement To Squash Third-Party Cookies
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, February 5, 2020
Advertisers are focusing more on publications than audience data since Google announc ...
- IAB: 78% Of Brands Expect To Spend More On Data In 2019
Digital News Daily, Laurie Sullivan - Tuesday, March 5, 2019
Brands expect to increase their spending on data and data-related services ...
- Google Launches Native Ad Format For AdSense, Some See A Conflict
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, July 6, 2017
The ad formats include in-feed, in-article and Matched content, Google's content recommendati ...
- Google AMP Contributes 7% Of U.S. Publisher Traffic Across Devices
Search & Performance Marketing Daily, Laurie Sullivan - Friday, February 24, 2017
Google launched Accelerated Mobile Pages one year ago today, February 24, ...
- Forget Privacy Concerns -- Block The Blockers And They'll Soon Come Back
London Blog, Sean Hargrave - Wednesday, April 20, 2016
As eMarketer predicts, one in four will be blocking next year. It ...
- Apple's iAd Demise Good News For Publishers, Says Vizeum
Around the Net In MAD London, Sean Hargrave - Monday, January 18, 2016
Bad news for the Apple iAd sales teams but good news f ...
- Publishers Tight-Lipped On Monetising Apple's Upcoming News App
Around the Net In MAD London, Sean Hargrave - Thursday, June 11, 2015
Publishers are willing to give Apple their articles but are reluctant ...
- Breakthrough As Advertisers Pay The Same For Print As Digital At The 'Times'
Around the Net In MAD London, Sean Hargrave - Tuesday, May 19, 2015
'Times' advertisers are to begin paying the same rate for display advertisi ...
- Quality Content Is Quality Content -- Why Differentiate On Print Or Digital?
London Blog, Sean Hargrave - Tuesday, May 19, 2015
Digital inventory has been undervalued for a long time, but now th ...
- "Modern Family" Episode Is One Strictly By The iPhone
VidBlog, P.J. Bednarski - Tuesday, February 17, 2015
The Feb. 25 episode of the ABC series is titled "Connection Los ...
- Google To Announce Mattel Deal; Acquires Kid App Developer Launchpad Toys
SearchBlog, Laurie Sullivan - Friday, February 6, 2015
All arrows point to a YouTube for Kids. Google and Mattel wi ...
- Can Amazon Learn To Swing From Spider-Man?
Mobile Insider, Steve Smith - Wednesday, April 16, 2014
In buying digital comics pioneer ComiXology last week, Amazon continued to sign ...
- Second-Screen Reading: Amazon Cross-Platform Books
MoBlog, Steve Smith - Wednesday, September 4, 2013
Amazon's new Kindle MatchBook program is a brilliant and overdue step ...
- Angie's List Magazine Debuts iPhone/iPad App
Out to Launch, Amy Corr - Wednesday, August 14, 2013
Random iPhone App of the week: Angie’s List Magazine, the membership-based servi ...
- Penguin Shells Out $75 Million To Settle Price-Fixing Charges
PolicyBlog, Wendy Davis - Thursday, May 23, 2013
Penguin will pay $75 million to settle claims by a coalition ...