- Hiding In Plain Sight?
Feedback Loop, - Friday, February 29, 2008
Good article. So what are [co-registration networks] hiding?? That's easy, I'll te ...
- What Are Co-Registration Networks Hiding?
Performance Insider, Elie Ashery - Thursday, February 28, 2008
Co-registration has been touted by many industry gurus as a great w ...
- Engagement Dis-content: The Perils Of Putting Format First
Performance Insider, Frank Cutitta - Thursday, February 21, 2008
In the world of lead generation engagement marketing, much of the foc ...
- ValueClick To Pay $2.9 Million To Settle FTC Probe
Online Media Daily, Wendy Davis - Thursday, February 14, 2008
ValueClick agreed to pay $2.9 million to settle a Federal Trade Commissi ...
- A 'Credit Score' For Online Leads
Performance Insider, Jeff Liebl - Wednesday, February 13, 2008
Most people are familiar with the term FICO score. Developed by Fa ...
- IAB Best Practices Guidelines for Lead Gen Spark Criticism
Online Media Daily, Wendy Davis - Friday, February 8, 2008
The Interactive Advertising Bureau Thursday issued
best practices guidelines for onli ...
- IAB Best Practices Champion Transparency And Consumer Protection
Performance Insider, Jeremy Fain - Thursday, February 7, 2008
The digital performance marketing industry is tackling a number of important issu ...
- ValueClick Faces Another Lawsuit Over Promises Of 'Free' Merchandise
Online Media Daily, Wendy Davis - Wednesday, February 6, 2008
Currently under investigation by the Federal Trade Commission for its use ...
- ReachLocal Expands Into Florida With Tampa Bay Office
Online Media Daily, - Friday, February 1, 2008
ReachLocal has set up shop in Tampa Bay, marking the local sear ...