- Poll Reveals Most Consumers Like Their Bank
Marketing Daily, Tanya Gazdik - Thursday, January 26, 2012
Contrary to the widely held belief that banks have hit an all-ti ...
- Papa John's Bets On Super Bowl Coin-toss Promo
Marketing Daily, Karlene Lukovitz - Tuesday, January 24, 2012
This year, Papa John's is giving its fans much better odds ...
- Whether Loyalty Or Retention, It's Critical
Marketing Daily, Karl Greenberg - Thursday, January 12, 2012
Polk's Loyalty award is about the automakers that have the highest percenta ...
- You Say 'Loyalty,' I Say 'Retention'
Marketing Daily, Karl Greenberg - Wednesday, January 11, 2012
Both J.D. Power & Associates and Polk Automotive give Hyundai and Fo ...
- Q&A: People Don't Care About Loyalty Programs
Marketing Daily, Sarah Mahoney - Friday, January 6, 2012
As more and more stores stampede toward expanded (not to mention expensiv ...