- Strata's New Gambit: All-In-One-Place Metrics System Dubbed 'Ambit'
MediaDailyNews, Joe Mandese - Monday, February 28, 2011
Strata, the media-buying technology provider owned by Comcast Corp., this morning wi ...
- Carat, DDB Tribal Win eBay Bid
MediaDailyNews, - Wednesday, February 23, 2011
eBay Wednesday named Omnicom's DDB Tribal as its lead brand communication agenc ...
- Rentrak Cracks Donovan: Deal Is First To Bring TV Set-Tops To Agency Desk-Tops
MediaDailyNews, Joe Mandese - Wednesday, February 23, 2011
In a move that could make planning and buying via digital ...
- Tech Marketers Want To See ROI For Their Media Spend
Research Brief, Jack Loechner - Wednesday, February 16, 2011
A new global research initiative by IDG Research Services to gain insig ...
- Disney To Name $1 Bil Short List: Expected To Include Publicis, Omnicom, Mindshare, Carat
MediaDailyNews, Joe Mandese - Tuesday, February 8, 2011
Now that Green Bay Packers Quarterback Aaron Rodgers has won the Sup ...
- Starcom MediaVest Expands Rentrak Deal
MediaDailyNews, - Thursday, February 3, 2011
Publicis' Starcom MediaVest Group this morning announced an expansion of its contra ...