MediaPost Publications - Tag: media planning

Tag results for "media planning" for March 2016

comScore Partners With Adobe For Cross-Device Measurement
MediaDailyNews, Joe Mandese - Tuesday, March 22, 2016
Days after announcing a big cross-platform audience measurement deal with Viacom, comSco ...
Kantar Helps Sibling GroupM Shops Boost Their Planning Acumen With New 'Live Panel'
MAD, Steve McClellan - Monday, March 21, 2016
WPP's GroupM is collaborating with Kantar to bolster its agencies' planning capabilitie ...
AAM New Products Aim To Help Publishers Get Verified Metrics
Publishers Daily, Sara Guaglione - Friday, March 11, 2016
The Alliance for Audited Media (AAM) introduced three new products designed ...
British Gas Puts Carat On Alert
Around the Net In MAD London, Sean Hargrave - Monday, March 7, 2016
British Gas is reviewing its estimated GBP55 million planning and buying accou ...
Betsafe Moves Media Account To Rocket
Around the Net In MAD London, Sean Hargrave - Friday, March 4, 2016
Betsafe has handed its multimillion-pound media and planning account to Rocket ...
Nielsen Completes Acquisition Of Pointlogic
Real-Time Daily, Tobi Elkin - Thursday, March 3, 2016
Nielsen on Thursday announced that it completed its acquisition of Pointlogic, ...