-
Around the Net In Media
Turner's Wakshlag: TV Creates 'Frankenmetrics,' Needs Focus
May 24, 2013, 11:24 a.m.
-
Online Media Daily
Google Releases Self-Serve Display Benchmark Tool
May 22, 2013, 2:02 p.m.
-
Video Insider
Video Drives Up To 35% Sales Bump For CPG Brands
May 23, 2013, 3:47 p.m.
-
Metrics Insider
Viewability And RTB: Notes On The Larger Context
May 21, 2013, 10:24 p.m.
-
Online Media Daily
Tech That Secures Quality Content Will Drive Brands, Platforms
May 15, 2013, 9 a.m.
-
Metrics Insider
Attribute That!
May 14, 2013, 1:10 p.m.
-
MediaDailyNews
WPP's Sorrell Favors Revising C3 System, Taking Media Risks
May 10, 2013, 1:37 p.m.
-
MediaDailyNews
Engagement: 'Dead' Walks Off With Top TV Ranking
May 9, 2013, 7:14 p.m.
-
Marketing Daily
What Marketers Can Teach Each Other About Metrics
May 8, 2013, 8:03 a.m.
-
Metrics Insider
Bring On Good Measurement!
May 8, 2013, 9:31 a.m.
-
Marketing Daily
Breaking Down Barriers To Drive Better Performance
May 3, 2013, 8:03 a.m.
-
Research Brief
Mobile Ads Jump In 1st Q; Presage Rest of Year
May 3, 2013, 6:15 a.m.
-
Metrics Insider
Better Safe Than Sorry
May 2, 2013, 1:12 a.m.
-
Search Insider
Live By The Data, Die By The Data
May 2, 2013, 2:05 p.m.
-
TV Board
Cross-Platform Measurement, With Help From CIMM
May 2, 2013, 1:54 p.m.
-
Email Insider
The Truths Your Email Metrics Don't Reveal
May 1, 2013, 11:09 a.m.
-
MediaDailyNews
UM Custom Content Uses AMP To Prove Brand Effectiveness
April 30, 2013, 1 p.m.
-
Online Media Daily
Is Your Marketing Starting A Conversation?
April 30, 2013, 11 a.m.
-
MediaDailyNews
Outcast Taps Nielsen Media, Metrics Model
April 24, 2013, 4:28 p.m.
-
Metrics Insider
Industry Trend: Higher Expectations As Marketing Attribution Matures
April 25, 2013, 2:41 p.m.
-
Around the Net In Media
Fox News Number 1 In Cable Ratings: First Time Since 2005
April 24, 2013, 1:47 p.m.
-
Online Media Daily
Starcom MediaVest Group, ShareThis Expand Metrics Partnership
April 24, 2013, 12:06 a.m.
-
Online Spin
Teaching The Old Dog Some New Tricks
April 24, 2013, 12:13 p.m.
-
TV Board
Big-Data Issues Discussed At Conference
April 25, 2013, 9:29 a.m.
-
MediaDailyNews
Mag Bag: MAZ Gives Publishers Usage Data
April 18, 2013, 5:37 p.m.
-
Online Spin
Researchers, Stop Treating What People Say As If It's What People Really Do
April 18, 2013, 3:22 p.m.
-
Metrics Insider
Out Of Chaos, The Path To Purchase
April 17, 2013, 7:13 a.m.
-
TV Board
TRA Licenses Nielsen Data
April 11, 2013, 6:56 a.m.
-
Online Media Daily
Ad Creation, Native Style
April 5, 2013, 7 a.m.
-
Online Spin
Data Is The Way To Go -- Except When It's Not
April 5, 2013, 9:45 a.m.