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Metrics Insider
Attribution Management As A Facilitator Of Your Enterprise Data Warehouse
July 31, 2012, 12:59 p.m.
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Marketing Daily
Branded Content Association Comes To U.S.
July 19, 2012, 4:40 p.m.
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MediaDailyNews
Arbitron PPM Gets MRC Accreditation In 5 Big Markets
July 19, 2012, 3:48 p.m.
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Online Media Daily
Seeking Alpha Adopts VCPM Metrics
July 19, 2012, 11:01 a.m.
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Online Spin
Audience Must Be The Atomic Unit Of Any New Cross-Media Measurements
July 19, 2012, 4:34 p.m.
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Performance Insider
Data, Data Everywhere -- But Where's the Marketing Performance?
July 19, 2012, 10:23 a.m.
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Social Media Insider
As Facebook Prepares to Face Its Earnings Music, It's Sounding Pretty Good
July 19, 2012, 3:53 p.m.
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Marketing Daily
YouGov: Toyota Back Near Top Of Perception Hill
July 17, 2012, 4:41 p.m.
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Metrics Insider
Measuring The 'Facebook Effect' On Ad Campaign Performance
July 17, 2012, 12:05 p.m.
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Metrics Insider
I Heard It Through The Grapevine
July 12, 2012, 11:41 a.m.
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Metrics Insider
Using Experiment Design To Build Confidence in Your Attribution Model
July 11, 2012, 10:33 a.m.
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Metrics Insider
A Media Euro: The Other Single Currency Crisis
July 3, 2012, 1:41 p.m.
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Research Brief
eCommerce Customer Lifetime Value
July 2, 2012, 6:15 a.m.
