- Scripps, WPP Invest In Digital Company Refinery29
MediaDailyNews, Wayne Friedman - Tuesday, April 28, 2015
Millennial women-targeted digital media company Refinery29 has taken on some new investme ...
- Time-Shifted TV Viewing Dips For Millennials, Teens
MediaDailyNews, Wayne Friedman - Friday, April 24, 2015
Traditional TV time-shifted viewing is finally seeing some declines among younger ...
- Millennials Want It Now, And They Want It Right
Research Brief, Jack Loechner - Monday, April 27, 2015
New data from Aspect Software finds that texting presents a new opportuni ...
- A-B Launches Digital Ad For Oculto
Marketing Daily, Tanya Gazdik - Monday, April 20, 2015
Marketing aims to reach the target millennials where they are: "in t ...
- Local TV News Content Online: For Young Media Consumers?
TV Watch, Wayne Friedman - Friday, April 17, 2015
On a panel at the National Association of Broadcasters event, Blake Sabatinell ...
- As Older Family Members Sign In To Social, Digital Natives Sign Out
Around the Net In MAD London, Sean Hargrave - Thursday, April 16, 2015
More than half of people aged 55 and over now have smartphon ...
- A Fashion Divide For Millennial Women
Research Brief, Jack Loechner - Wednesday, April 15, 2015
According to a new analysis from GfK MRI's Survey of the Americ ...
- 'Boomerang Boarders' Create Huge Opportunities For UK Marketers
Around the Net In MAD London, Sean Hargrave - Friday, April 10, 2015
The lack of affordable homes is holding young people back from owni ...
- Millennials Embrace Food/Beer/Wine Festivals
Marketing Daily, Tanya Gazdik - Thursday, April 9, 2015
"Nothing brings millennials together better than the chance to bond over ...
- Are Millennials Too Young And Inexperienced To Handle A Brand's Social Media?
Mediapsssst, Richard Whitman - Tuesday, April 7, 2015
It's gotta be tough being a Millennial these days. Everyone crapping ...
- Snapchat Discover Is A Lucrative New Feature
Around the Net in Video, P.J. Bednarski - Friday, April 3, 2015
Advertisers pay $100 per 1,000 views, a hefty rate, but it's ...
- America's First Digital Generation
Research Brief, Jack Loechner - Thursday, April 2, 2015
Researchers and social critics have worried that the newest generation of Americ ...
- O2 Head Says Corporate Leaders Have 'Fundamentally Failed' To Do Good
Around the Net In MAD London, Sean Hargrave - Wednesday, April 1, 2015
O2 chief executive Ronan Dunne believes that a generation of leaders ha ...