- Kellogg Crunchy Nut: Taste As #1 Message
Marketing Daily, Karlene Lukovitz - Monday, January 31, 2011
"We're kind of debunking the notion that only children want great-tasting cereal ...
- ANA, MMA: 88% Plan To Use Mobile This Year
Marketing Daily, Aaron Baar - Monday, January 31, 2011
Moreover, a full three-quarters of those marketers said they'll increase their spendi ...
- Mobile Banking To Reach 50 Million In 2015
Online Media Daily, - Monday, January 31, 2011
Driven by wider smartphone adoption and regular mobile Web use, the numb ...
- Mobile Marketing Is Exploding, So Get A Strategy
Online Media Daily, David Berkowitz - Monday, January 31, 2011
2011 is the year that two key mobile trends will converge. Consume ...
- Google's Android Unseats Symbian
Around the Net In Online Marketing, Gavin O'Malley - Monday, January 31, 2011
Ending a near 10-year reign, Google's Android has unseated Nokia's Symbian ...
- Q&A: Why Brick-and-Mortar Stores Should Pay Less
Marketing Daily, Sarah Mahoney - Friday, January 28, 2011
"Since retailers bear the cost, it's fair to ask for a pri ...
- Nielsen: Williams, White, Bradshaw Top Endorsers
Marketing Daily, Karl Greenberg - Friday, January 28, 2011
Sports are a good way to reach affluent consumers, according to Nielsen ...
- Study: Nine In 10 Marketers Going Mobile In 2011
MoBlog, Mark Walsh - Monday, January 31, 2011
The vast majority of marketers--88%--plan to pursue mobile marketing this year, accordi ...
- A Generational Disappointment
Notes from the Digital Frontier, jessie - Tuesday, January 25, 2011
There is a very important detail about my life that I fe ...
- Social Media and the Cell Phone
Notes from the Digital Frontier, morgan - Monday, January 24, 2011
I, as many other college students do, am constantly checking what ...
- Q&A: Groupon Mobile Chief Mihir Shah
Online Media Daily, Mark Walsh - Friday, January 28, 2011
If Groupon wasn't already widely recognized as one of the country's fastest-growi ...
- Just-in-Time is Getting Just-in-Timier Everyday
Search & Performance Insider, Derek Gordon - Monday, January 31, 2011
In its most recent earnings call, Google talked about the success ...
- Smartphones Lead Mobile Rebound In 2010
MoBlog, Mark Walsh - Friday, January 28, 2011
The mobile phone market had its best year in 2010 since 200 ...
- AT&T Adds 4 Million iPhones But Wireless Growth Slows
Online Media Daily, Mark Walsh - Thursday, January 27, 2011
In its fourth-quarter
earnings release today, AT&T touted a record 2 ...
- Survey: Almost Half Of Mobile App Users Click Ads By Mistake
Online Media Daily, Mark Walsh - Thursday, January 27, 2011
Ever accidentally launch a mobile ad while navigating an app? You're n ...
- Google Puts Resources Behind U.S. Hispanic Market
Online Media Daily, Laurie Sullivan - Thursday, January 27, 2011
Google has created a "specialist team" to focus on the U.S. Hispan ...
- Is Jumio The Next Big Thing?
Around the Net In Online Marketing, Gavin O'Malley - Thursday, January 27, 2011
Despite knowing very little about Jumio,
TechCrunch is predicting that t ...
- The (Waning) Empires Strike Back
Mobile Insider, Steve Smith - Thursday, January 27, 2011
Whatever missteps Sony has taken in its current generation of console a ...
- Android To Top U.S. Smartphone Market In 2012
MoBlog, Mark Walsh - Thursday, January 27, 2011
The iPhone may be about to launch on Verizon, but that won ...
- Gartner: App Sales To Top $15 Billion In 2011
Online Media Daily, Mark Walsh - Wednesday, January 26, 2011
Mobile apps are here to stay, according to a new forecast fr ...
- Shoppers With Cyber Stuff Have a Leg Up on Retail Sales Associates
Research Brief, Jack Loechner - Thursday, January 27, 2011
The latest installment of the Motorola Solutions annual holiday study indicates th ...
- Report: App Revenue To Triple In 2011
Around the Net In Online Marketing, Gavin O'Malley - Wednesday, January 26, 2011
Revenue generated by mobile applications will nearly triple from $5.2 billion la ...
- Google "Not Happy" With Android App Sales
Around the Net In Online Marketing, Gavin O'Malley - Wednesday, January 26, 2011
Purchases of paid apps in the Android Market are apparently not keepi ...
- Google Boost Ads Appear On Mobile
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, January 26, 2011
Google Boost Ads, an advertising solution aimed at helping local businesses conne ...
- Verizon: Getting To 50% Smartphone Penetration
MoBlog, Mark Walsh - Wednesday, January 26, 2011
During Verizon's earnings conference call Monday, the carrier shed more light ...
- iWallet: Apple To Integrate NFC With iOS?
Online Media Daily, Laurie Sullivan - Tuesday, January 25, 2011
Apple, which endorses near field communication technology, will likely integrate NFC in ...
- Greystripe, Media Networks Team On Local Mobile Advertising
Online Media Daily, Mark Walsh - Wednesday, January 26, 2011
Mobile ad network Greystripe is partnering with Time Inc. unit
- Goolge Gets Voice Messaging Startup
Around the Net In Online Marketing, Gavin O'Malley - Tuesday, January 25, 2011
Marking its second reported acquisition of the day, Google has gobbled ...
- iAd Not Much Of An Ad Fad
MediaDailyNews, Erik Sass - Monday, January 24, 2011
The Apple iPad and iPhone may have captivated consumers and the te ...
- Getting Closer: Will iPhone 5 Make NFC Real?
Mobile Insider, Steve Smith - Tuesday, January 25, 2011
The prospect of waving your cell phone at a checkout card read ...