- Brands Reach Out To Moms, Yet They Feel Dissed
Marketing Daily, Sarah Mahoney - Thursday, April 28, 2011
With Mother's Day a few weeks off, marketers are doing their be ...
- 5 Tips For Identifying Influential Mom Bloggers
Engage:Moms, Stephanie Azzarone - Wednesday, April 27, 2011
There is a major difference between moms who simply blog and blogge ...
- Study: High-Tech Gifts Hot For Mother's Day
Marketing Daily, Tanya Gazdik - Tuesday, April 26, 2011
Mother's Day has become a universal holiday, according to Robert Passikoff, Bra ...
- Macy's Kicks Off Mother's Day Facebook Effort
Marketing Daily, - Friday, April 22, 2011
Macy's is introducing a "Thank-a-Mom Movement," hoping to get its 1.5 milli ...
- To Attract And Hold Fast
Engage:Moms, Maryanne Conlin - Wednesday, April 20, 2011
I participated in an industry discussion on social media this week whe ...
- 3 Smaller Kraft Brands' New Campaigns Detailed
Marketing Daily, Karlene Lukovitz - Friday, April 15, 2011
Kraft Foods recently announced the existence of "Operation Spark" -- an initiati ...
- A Healthy Shade Of Green
Engage:Moms, Patti Minglin - Wednesday, April 13, 2011
There are numerous lessons to be learned from the success of th ...
- Dodge Product Integration Online Targets Moms
Marketing Daily, Karl Greenberg - Friday, April 8, 2011
Chrysler LLC's Dodge division, which recently launched a promotion for the g ...
- Shopping Trends: A Fresh Look
Engage:Moms, Maria Bailey - Wednesday, April 6, 2011
The recession's impact on Moms and their shopping habits is reflected wi ...