- Hollywood Buys Into Super Bowl
Around the Net In Brand Marketing, Karl Greenberg - Friday, January 25, 2013
But during the broadcast of Super Bowl XLVII on CBS, viewers wi ...
- The Plot Gets Upbeat For Netflix
Marketing Daily - Top of the News, Thom Forbes - Thursday, January 24, 2013
We could talk about Apple's disconcerting results, McDonald's tepid expectations or t ...
- Rentrak Touts New Logo, Added Metrics Reach
MediaDailyNews, David Goetzl - Tuesday, January 22, 2013
Rentrak refers to itself as the leader in capturing video-on-demand viewership. A ...
- Channel 4 In Content Deal With LoveFilm
Around the Net In OMD Europe, Nina Lentini - Monday, January 21, 2013
LoveFilm has agreed a new content deal with Channel 4 that wi ...
- Diesel Makes A Film: Timberlake Stars
Around the Net In Brand Marketing, Karl Greenberg - Monday, January 21, 2013
A Justin Timberlake film "In Time from Diesel" advances the brand's "Da ...
- TV Networks Look To Sundance Festival For Programming
Around the Net In Media, Phyllis Fine - Monday, January 21, 2013
"Television has been quietly creeping" into the Sundance Film Festival, with b ...
- Content Wars -- Netflix vs. LOVEFilm
Around the Net In Online Marketing, Gavin O'Malley - Friday, January 18, 2013
At least in the U.K., Netflix is superior to rival LOVEFilm wh ...
- Oscar Noms, Wins Boost Revs And Marketing
MediaDailyNews, Wayne Friedman - Friday, January 11, 2013
Although entertainment options continue to expand and crowd the marketplace, the marketi ...
- Flixster Speeds Past Mobile Tipping Point In 2012
Mobile Marketing Daily, Steve Smith - Monday, January 14, 2013
In 2012, Flixster saw studio spending on its cross-platform properties flip, wi ...
- Study Finds More Parents Concerned About Media Than Guns
MediaDailyNews, Joe Mandese - Thursday, January 10, 2013
The depiction of violence in the media is a greater concern th ...
- New Food Ads From Target
Around the Net In Brand Marketing, Karl Greenberg - Monday, January 7, 2013
Target is rolling out eight humorous TV ads that play on high-e ...
- Blaxsploitgettiwestern, Anyone?
Mad Blog, - Thursday, January 3, 2013
"Django" can be a hard pill to swallow. Of course it's offensi ...
- 2013 Is The Year The World Really Ends! Half a Dozen Times Or So
Engage:Men, Ky Henderson - Thursday, January 3, 2013
At some point last year, you probably heard the troubling news tha ...