- Targeting Millennial Moviegoers More Complex Than First Thought
Data and Targeting Insider, Laurie Sullivan - Wednesday, June 22, 2016
Some think millennials are generally less interested in going to the movi ...
- Disney's 'Finding Dory' Hits $136M In Box-Office Opening
Television News Daily, Wayne Friedman - Monday, June 20, 2016
The "Finding Nemo"-spinoff movie pulled in a record $136 million in U. ...
- 'Dory' Swims To Box-Office Record For Animated Flick
Marketing Daily - Top of the News, Thom Forbes - Monday, June 20, 2016
Thirteen years after "Finding Nemo," Disney's "Finding Dory" found an audience acro ...
- PetSmart Teams With 'Secret Life Of Pets'
Marketing Daily, Tanya Gazdik - Friday, June 17, 2016
"We have done movie tie-in programs before, but never to this dep ...
- Enterprise Rent-A-Car Teams With 'Star Trek'
Marketing Daily, Tanya Gazdik - Wednesday, June 15, 2016
"Through this partnership, Enterprise has the opportunity to extend the movie experien ...
- Orville Redenbacher's Launching 'Ghostbusters' Sweeps
Marketing Daily, Karlene Lukovitz - Wednesday, June 8, 2016
"Popcorn is the #1 snack for movie-watching, and [we are] the ...
- Movies, Autos Spend Big For Game One Of NBA Finals
Television News Daily, Wayne Friedman - Friday, June 3, 2016
Strong movie marketing and automotive spending marked the start of the N ...
- A Gorilla In Our Midst: Western Lowlands And The Social Media High Life
Mad Blog, - Thursday, June 2, 2016
Almost one week later, we're still talking about it. What's up wi ...