- UK Start-Up Used By Universal Music Group For Native Product Placements
Around the Net In MAD London, Sean Hargrave - Tuesday, September 30, 2014
Universal Music Group will allow brands such as Coca-Cola and LG ...
- Ad Industry Vets Launch Music Content Company
MAD, Larissa Faw - Friday, September 26, 2014
Peter Gannon and Jessica Dierauer are launching Able Baker, a new mus ...
- Subway, Diet Coke Team On Taylor Swift Promo
Marketing Daily, Karlene Lukovitz - Saturday, September 27, 2014
The #MeetTaylor campaign includes a sweeps offering daily drawings for a tot ...
- Havas, Universal Music Group Tap Mirriad For Native Video Ads
MediaDailyNews, Gavin O'Malley - Monday, September 29, 2014
Havas and Universal Music Group (UMG) have enlisted Mirriad to bake bra ...
- Universal Music Taps NetBase for Social Monitoring
The Social Graf, Erik Sass - Friday, September 19, 2014
They've got friends in low places, and now they have a bett ...
- Apple Hits Sour Note With Direct Marketing Ploy
MoBlog, Mark Walsh - Friday, September 12, 2014
When CEO Tim Cook capped off the marathon Apple keynote on Tuesd ...
- Can TV Learn From U2's Recent 'Free' Deal With Apple?
TV Watch, Wayne Friedman - Thursday, September 11, 2014
Despite growing pay TV and other OTT services, consumers always believe ...
- Moroch Partners Jumps on the Job Title Inflation Name Game Train
Mediapsssst, Richard Whitman - Monday, September 8, 2014
Oh my head! If yet another ad agency comes up with y ...
- The Boss Is Coming To 'Lilyhammer'
Around the Net in Video, P.J. Bednarski - Friday, September 5, 2014
Bruce Springsteen will make an acting appearance in Netflix's "Lilyhammer" series, enteri ...
- Vevo Taps Rice As Chief Product Officer
MediaDailyNews, Gavin O'Malley - Thursday, September 4, 2014
Vevo has named David Rice to the new post of chief produ ...
- App Lets Users Rap On Upcoming Vinyl Record
Out to Launch, Amy Corr - Wednesday, September 3, 2014
Random iPhone App of the week: Stones Throw Records, an underground hip-h ...