Tag results for "nielsen" for May 2014
- 'Integrated' Campaigns Fall ShortMost advertisers running "integrated" cross-platform campaigns are wasting their money, according ...
- Nielsen To Expand Local TV Market SamplesMore major Nielsen TV markets will see their respective sample sizes gr ...
- WCVB Attributing Ratings Drop To Nielsen Data GlitchesWCVB Channel 5 is reportedly attributing a recent ratings drop to glitch ...
- Tremor's Wesly Charts The Quiet Revolutions In Connected TV Tremor Video's head of marketing Doron Wesly has been going into t ...
- With TV Poised To Join Video Universe, Viewer Attention Maxes Out: YouTube Share Now About 2%At a time when a rapidly expanding "TV universe" is poised ...
